About 1nHealth, Inc.
1nHealth is a software-centric patient recruitment company for the clinical research industry. We exist to fill studies, connecting patients with research. We have been active for 6 years as a bootstrapped startup that now has 45 employees and multiple clients in top Pharma, leading biotechnology companies, and many of the top Contract Research Organizations (CROs) in the space. Our mission is to advance human health and make a positive impact on patients, clients, and our team members all over the world.

We are growing and profitable. Our company is a client and employee centric meritocracy. If you're ready to be part of a team of highly intelligent professionals using technology for good, come join us at 1nHealth.

About the role

We are seeking a Content Lead to lead our creative process — a cornerstone of how we recruit effectively and ethically. You’ll own the creation of engaging, medically accurate, and platform-specific recruitment materials for clinical trials. This role requires a blend of strategy, creativity, and execution — from writing high-performing copy to designing landing pages and video scripts, all while embracing AI tools to scale and optimize our work.

This is a hands-on position perfect for a content expert who thrives in a fast-paced, cross-functional environment and is ready to drive the future of recruitment content with innovation and heart.

Duties and Responsibilities

🧠 Strategic Leadership

• Serve as Packet Lead for ad packet development, responsible for full content creation across paid ads, chatbot scripts, landing pages, and prescreening forms.
• Translate clinical protocols into compelling, accessible messaging across multiple platforms including Meta, Google, TikTok, Snapchat, Reddit, Pinterest, and more.
• Lead the content strategy that balances user engagement with medical and regulatory accuracy.
• Manage implementation of ad content for compliance and performance requirements 

✍️ Content Development

• Write and edit copy for ad headlines, body content, video scripts, CTAs, chatbot SMS flows, and email templates.
• Develop landing page and thank you page copy, ensuring seamless user journeys from ad to referral capture.
• Draft the first version of the pre-screening form, aligned with study protocols and user experience best practices.

🎥 Multimedia Creation

• Confidently film and edit on-camera content of yourself for use in video ads, landing pages, or educational snippets.
• Leverage basic editing tools (e.g., CapCut, Adobe Premiere, Canva) to produce visually engaging video content quickly and effectively.

🛠️ Tech + AI Integration

• Use tools like ChatGPT and other generative AI platforms to ideate, draft, and optimize content efficiently.
• Explore and implement AI-driven workflows for content ideation, A/B testing, and ad performance feedback loops.

🎨 Design Thinking

• Create strong visual layouts for packet deliverables using design tools (e.g., Canva, Figma, Adobe Suite).
• Select or create appropriate images, stock videos, and visual assets that align with the medical condition and study objectives.

📋 Project & Collaboration Management

• Collaborate with Digital Recruitment Specialists, Project Managers, and Reviewers to ensure high-quality, compliant delivery.
• Own the end-to-end ad packet process, from draft creation to final delivery, including tracked change integration, comment resolution, and version control.

Qualifications

Required Qualifications

• 3+ years of content strategy or copywriting experience
• Demonstrated experience using AI writing tools (e.g., ChatGPT, Jasper) as part of your content creation workflow.
• Strong portfolio of ad copy, landing page content, and video scripts.
• Comfortable and confident on camera; experience filming and editing short-form video content is a must.
• Strong visual design skills and proficiency with tools like Canva, Figma, or Adobe Creative Suite.
• Excellent writing, editing, and communication skills, with a keen eye for clarity and accuracy.
• Ability to balance creativity with compliance, and content flair with protocol precision.
• Excellent organizational skills 

Nice to Have

• Understanding of HIPAA, IRB, or other regulatory considerations in health marketing.
• Working knowledge of landing page optimization, A/B testing, and performance metrics.
• Familiarity with project management tools like ClickUp, Notion, or Asana.

What makes us different?

• Unlimited PTO
• 100% remote work
• Access to employee discount program
• Benefits
• 401(k) with employer contribution
• Employer-covered basic Life Insurance