TL;DR

Fast-growing measurement company looking for a self-starting, driven, and inquisitive Account Director (m/f/d) to lead Adelaide’s expansion into the DACH AdTech market.

Who we are

Adelaide is the leader in one of the fastest-growing areas of digital advertising: attention metrics. 

Since 2020, we’ve been a trusted measurement partner for 40% of Fortune 50 companies. They rely on our metric, AU, to maximize the effectiveness of media spend. AU is “the attention economy's most widely recognized metric,” according to Adweek, and we swept the measurement category in the 2024 Adexchanger awards.

Our business is growing rapidly—we’ve doubled revenue in just 18 months and grew our team by 45% last year. Earlier this year, in partnership with The New York Times, we launched Adelaide for Publishers, the next step in our vision to create a more fair and equitable marketplace for media.

Adelaide is backed by prominent investors such as Human Ventures (Joe Marchese), Aperiam Ventures (Joe Zawadzki & Eric Franchi), WGI (Jonah Goodhart), and Irwin Gotlieb.

While we have an office in NYC, we’re very remote-friendly and support flexible work arrangements. 

How we operate

We are a team of action-oriented doers; management rolls up their sleeves to contribute daily. Our culture is rooted in curiosity and loosely held but rigorously vetted opinions; everyone is encouraged to contribute to planning and strategy.

Position Overview

This position reports to the EMEA Account Director and will play a pivotal role in Adelaide’s global expansion. The role entails fostering strong relationships with senior agency staff, alongside developing and closing a revenue pipeline to deliver commercial success.

In this role, you will be the first locally based employee in Germany, supported by the London team. You’ll be responsible for new business revenue across major agency HoldCos. Day-to-day activities include pitching the Adelaide solution to prospective clients and identifying ways to overcome any obstacles preventing clients from investing in Adelaide.

We’re seeking a candidate with 5+ years of sales experience within the AdTech market across the DACH region. Ideal candidates will have an extensive network across HoldCo agency teams.

This is a fully remote position within Germany; however, there is an expectation of regular travel to client offices. While the role is remote, the candidate will have opportunities to visit the London and NYC teams throughout the year and will be fully supported by the hiring manager.

Compensation:

This role offers a competitive compensation package with a base salary in the range of €70,000–€80,000 EUR and a commission structure comprising approximately 35% of the total On-Target Earnings (OTE).

Estimated OTE: €108,000–€123,000 EUR

Commission is performance-based, with the potential to exceed the stated OTE.

What you'll learn

An important part of our culture is continuing education and the sharing of ideas. We offer: 

• A large network of investors and advisors for you to access that will help your team succeed
• Mentorship from executives with decades of experience in adtech and media
• Regular internal knowledge-sharing sessions
• Education budget to accelerate your team’s development

Specifically, in this role, you will learn:

• Gain a deep understanding of attention metrics and media quality measurement
• Gain a strong understanding of omnichannel media strategies
• How agency product teams operate and collaborate on bespoke integrations
• How to network with Industry leaders to drive higher rates of adoption

Core Responsibilities

• Responsible for all Agency new business
• Network to foster strong agency relationships, from junior to senior contacts
• Ensure client teams are trained and supported with tools and resources
• Lead responses to RFPs, leads, and new business inquiries
• Partner with Client Success to deliver outstanding work product that ensures renewals
• Ensure accurate use of the CRM (Hubspot) to track pipeline, manage deals, and provide visibility into sales activities and performance]
• Represent Adelaide at Industry Events to develop new business leads

What you'll bring

• Bachelor’s degree required
• 5+ years of relevant AdTech or media sales experience (DACH region preferred)
• Fluency in both English and German, with native-level proficiency in German preferred
• Proven ability to prospect, close opportunities, and manage a sales pipeline

What will set you apart

• Experience selling media measurement

Benefits 

• Paid time off, including volunteer time and company holiday closure
• Employee Development & Wellness Stipend
• Performance-based quarterly bonus
• Stock options
• Remote-first environment with access to WeWork or flexible workspace options

Equal Employment Opportunity (EEO) Statement

Adelaide is proud to be an Equal Opportunity Employer, committed to fostering a diverse, equitable, and inclusive workplace where all employees can thrive. We consider all qualified applicants for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, veteran status, or any other legally protected status.

Our commitment to equal opportunity employment extends beyond basic compliance to encompass the active cultivation of a workplace that values different perspectives, backgrounds, and experiences.