About the role

We're seeking a full-time Paid Media Specialist focused on paid social (Facebook/Instagram, Twitter, LinkedIn, etc.) and paid search (Google Ads, Microsoft Ads, etc). This role will report to the Director of Paid Media. You will assist with the planning, implementation, QA, and optimization of paid media campaigns and support advertising efforts for our clients that span consumer brands, non-profits, advocacy groups, and small businesses.

The Paid Media Specialist will have the opportunity to learn advanced tactics and strategies from a talented team of professionals who live and breathe digital marketing. You should have a passion for digital marketing and excel at both technical and analytical related tasks in addition to bringing creativity to the role. You will have a direct impact on driving acquisition efforts for our clients by helping to execute advertising campaigns.

At REQ, you'll be surrounded by a team of thinkers, creators, and builders who act as trusted advisers to our clients and stewards of their marketing budgets. We enjoy each other’s company and have fun while we work, which is why we’ve been named one of Inc’s Best Places to Work.

What you'll do

• Research and define targeting for paid media initiatives, including audience segments, search keywords, etc
• Ideate and produce effective marketing ads with engaging copy and creative assets
• Set up and launch campaigns in platforms including but not limited to Facebook Ads Manager, Twitter Ads Manager, LinkedIn Campaign Manager, Google Ads, Microsoft Ads, etc.
• Monitor and optimize campaigns to maximize results, ensuring budgets are on pace and KPIs are being met
• Assist with media planning and research based on clients’ business goals
• Compile and analyze paid advertising reports to deliver actionable insights
• Meticulously manage timelines and expectations to deliver effective results
• Work well under pressure; meeting multiple and sometimes competing deadlines
• Stay up to date on industry news and trends
• Demonstrate a well-rounded understanding of paid advertising, especially as it applies to clients’ needs
• Prioritize and multitask multiple client projects in a fast-paced environment
• Maintain exceptional attention to detail and high standards of quality on all work produced
• Proactive with account recommendations and sharing industry insights
• Professional communication, both online and in-person, in all interactions
• Collaborate and work well within a team environment

Qualifications

• 1-2 years of demonstrated hands-on experience in advertising platforms
• Facebook Blueprint and Google Ads certifications preferred
• Strong Microsoft Excel Knowledge and familiarity with the online Google Suite
• Knowledge of client KPIs, specifically in Direct Response
• Understanding of Attribution, Custom Audiences and Event Tracking
• Experience with Pinterest, Snapchat and/or TikTok Campaign Manager is a plus
• Agency experience preferred
• Strong attention to detail, organizational skills, and project management ability
• Analytical mindset, with the ability to identify actionable trends and insights through data analysis
• Excellent written and verbal communication skills including client-facing skills
• High levels of integrity, autonomy, and self-motivation

Working At Agital

We believe that great work is only possible with great people. We want to find people who believe in our mission, vision and values and feel inspired to grow while they’re here. 

Our People & Culture

We’re working to create an inclusive culture that empowers our people to be who they are, contribute their unique perspectives, and make a difference individually and collectively. It enables us to leverage different ideas and bring more creativity and innovation to everything we do. We want Agital to be one of the most rewarding places you will ever work. 

What We Offer

A dynamic and rewarding work culture!

At Agital, we want to improve the state of our world. Each of us has a responsibility to drive equality and inclusion in our communities and workplace. We are committed to hiring and retaining a diverse workforce. We view everyone as an individual, and we understand that inclusion is more than just diversity – it’s about belonging. We celebrate the fact that everyone is unique, and that’s what makes us so good at what we do. We pride ourselves on being a company that embraces difference and truly represents the diverse clients we work with.

Benefits & Compensation 

Agital offers a dynamic and rewarding work culture and benefits including—

• Autonomy – we hire intelligent people and give them the tools and training to succeed.
• Growth Opportunities- growing company with room to play a key role at a pivotal time of growth.
• Health insurance
• Unlimited paid-time-off plan
• 401k with company match
• Gym subsidy
• Company paid life insurance

No agencies please. Agital is an equal opportunity employer; all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, national origin, disability status, protected veteran status, or any other characteristic protected by law. This job description may not be complete, and roles and responsibilities may change. We cannot offer visa support at this time.