amika means friend. we’re a fearless, Brooklyn-born, salon-raised haircare brand + a friend to all hair, hairstylists, the planet + you. 

we’re rooted in clinical results. each product is infused with our intoxicating scent + powered by our superfruit soul, sea buckthorn. known as one of earth’s most omega-rich plant sources, this potent berry nourishes your skin, scalp + strands. 

we’re a proud pal to the planet + certified B-Corp. from sustainably sourced ingredients + recyclable packaging to our energy-saving production processes, we pledge to reduce our greenhouse gas emissions, waste + energy to reach Net Zero by 2030. 

having grown up in salons, we know better than anyone how important stylists are—they’re our confidantes + community. Think of us as your at-home hairapist, here to empower self-expression + bring joy to your haircare experience. all hair is welcome™. 

the job:

amika is looking for an Art Director, Social to join our in-house creative team and lead how the brand shows up across social platforms. This role is ideal for an art director who is a self-starter, thrives in fast-paced environments, and thinks natively in social-first ideas, formats, and visual language. 

You’ll concept, create, and execute all social content - owning the work from idea through capture and post-production. You’ll collaborate closely with creative, social, and marketing partners to bring culturally fluent, platform-native ideas to life across TikTok, Instagram, YouTube, and emerging channels. This is a highly visible role with real creative ownership at a globally loved beauty brand. 

salary: $130,000 - $140,000 + bonus

location: hybrid (must be based in NYC, work onsite 3 days a week + have the right to work in the US)

what you'll do:

• Concept and art direct all social-first content, including organic, paid, and campaign extensions 

• Translate brand and campaign ideas into platform-native social executions that feel timely, bold, and culturally relevant 

• Lead social content captures, including in-house shoots, creator content, BTS, and quick-turn moments 

• Create social content ranging from designed graphics to video content.   

• Direct talent, creators, and stylists to ensure content feels authentic, elevated, and on-brand 

• Partner closely with video editors and motion designers to shape final social edits, guiding pacing, framing, typography, and overall visual tone for social content 

• Ensure all social assets maintain creative integrity while adapting to different formats and aspect ratios 

• Collaborate with Creative, Social, and Marketing teams to support launches, initiatives, and always-on content 

• Stay deeply tapped into social trends, visual language, and platform best practices 

• Partner with Director of social to set up an ownable framework around our social content strategy  

• Push creative boundaries while ensuring consistency with amika’s brand POV 

must haves:

• 3+ years of professional experience as an Art Director or designer with a strong focus on social or digital content 

• Proven background in content creation and graphic design, with the ability to concept and execute visually compelling on brand social work 

• Proven self-starter who can independently own social creative from idea through execution 

• Experience working in fast-paced, deadline-driven environments 

• Strong understanding of TikTok, Instagram, youtube, and short-form video best practices 

• Experience leading content captures and collaborating closely with post-production 

• Strong eye for composition, typography, motion, and visual storytelling 

nice to haves:

• Experience in beauty, fashion, lifestyle, or culture-driven brands 

• Video editing experience (Premiere Pro, After Effects, or similar) 

• Comfort working with creators, influencers, and talent 

• Motion or animation experience (After Effects, social motion systems) 

• Familiarity with Adobe Creative Suite (Photoshop, Illustrator, Premiere) 

ready to apply?

please click the link below that will bring you to our careers page where you can submit your application + resume (cover letter optional). a member of our team will be in touch soon!