About Anaconda

Be at the center of AI

Anaconda is built to advance AI with open source at scale, giving builders and organizations the confidence to increase productivity, and save time, spend and risk associated with open source. 95% of the Fortune 500 including Panasonic, AmTrust, Booz Allen Hamilton and over 50 million users rely on the value The Anaconda AI Platform delivers through a centralized approach to sourcing, securing, building, and deploying AI. With 21 billion downloads and growing, Anaconda has established itself as the gold standard for Python, data science, and AI and the enterprise-ready solution of choice for AI innovation. Anaconda is backed by world-class investors including Insight Partners. Learn more at https://www.anaconda.com.

Summary:

The Marketing team at Anaconda drives awareness, demand, and revenue growth by connecting data scientists, developers, and enterprise teams with tools that accelerate their work. We translate the power of open-source innovation into compelling stories and programs that move buyers from discovery to decision.

As a Demand Generation Manager, you'll own the strategy and execution of multi-channel programs that generate qualified pipeline for our sales team. You'll work closely with sales, product marketing, and marketing operations to build campaigns that reach the right buyers at the right time, turning awareness into opportunity and opportunity into revenue.

What You'll Do:

• Develop and execute integrated demand generation campaigns across digital, email, webinar, and ABM channels to drive pipeline growth for Enterprise and Commercial segments
• Build targeted account-based marketing programs that engage buying committees with relevant content and experiences throughout their evaluation process
• Partner with Sales to define target account lists, align on lead handoff processes, and ensure seamless MQL-to-opportunity conversion
• Design and optimize campaign workflows in marketing automation platforms (Marketo) to nurture prospects through the buyer journey
• Analyze campaign performance, pipeline contribution, and revenue attribution to inform budget allocation and strategic planning
• Collaborate with Content and Product Marketing to develop campaign assets that resonate with technical buyers in the data science and AI ecosystem

Your impact will be measured through:

• Pipeline contribution and marketing-sourced revenue attribution
• MQL volume, quality, and conversion rates to sales-accepted opportunities
• Campaign ROI and channel performance optimization

What You Need:

• 3+ years of experience in B2B demand generation with demonstrated pipeline contribution
• Experience with marketing automation platforms (Marketo, HubSpot) and CRM systems (Salesforce)
• Track record of managing multi-channel campaigns including digital advertising, email, and webinars
• Experience with ABM platforms and strategies (6Sense, DemandBase, or similar)
• Proficiency in marketing analytics, reporting, and revenue attribution
• You embody our values of Clarity, Care and Candor
• You care deeply about fostering an environment where people of all backgrounds and experiences can flourish

What Will Make You Stand Out:

• Experience in B2B SaaS, enterprise software, or developer-focused marketing
• Familiarity with the data science, AI/ML, or Python developer ecosystem
• Experience with intent data providers and multi-touch attribution modeling
• Experience working in a fast-paced startup environment
• Experience working in an open-source, AI, or data science-oriented company

Why You'll Like Working Here:

• You'll thrive in a high-performance environment where results are recognized and rewarded
• Your work directly contributes to shaping the future of data science, machine learning, and AI in the enterprise.
• You'll work alongside a collaborative team that values diverse, thoughtful discussion, clarity and candor.
• You'll be supported by a culture that puts employees first - with flexible hours, a fully remote setup, and a genuine commitment to your wellbeing and growth.

The application deadline for this role is 04/04/2026; applicants will be reviewed on an ongoing basis until the role is filled.

The base salary range for this role is $80,000 - $118,000 along with annual bonus potential, equity participation, and benefits.

Our salary ranges are determined by role, level, and location. Within the range, individual compensation is determined by various factors, including work location, job-related skills, experience, and relevant education or training. Your recruiter will provide more specific details on the salary range for your preferred location during the hiring process.

In addition to base salary, we offer a comprehensive benefits package that includes:

• Flexible Vacation Policy
• Medical, Dental, and Vision Insurance
• Short Term and Long Term Disability
• Paid Parental Leave
• Monthly Wellness Stipend
• Employee Assistance Program and Mental Health Resources

An Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or protected veteran status and will not be discriminated against on the basis of disability.

Anaconda, Inc. (“We”, “Us”) are committed to protecting and respecting your privacy. This Privacy Notice sets out the basis on which the personal data collected from you, or that you provide to Us, will be processed by Us in connection with Our recruitment processes.

By clicking “Submit Application”, you acknowledge you have read our Privacy Policy and that Anaconda can retain your application data for up to 1-year, unless otherwise stated.  For the purpose of the General Data Protection Regulation (“GDPR”) ”) and the version of the GDPR retained in UK law (the “UK GDPR”) the Data Controller is Vanessa Macilwaine.

Anaconda is an EEO/AA employer M/F/V/D.