Product Marketing Specialist

 


About Us:

At apexanalytix, we’re lifelong innovators! Since the date of our founding nearly four decades ago we’ve been consistently growing, profitable, and delivering the best procure-to-pay solutions to the world.   We’re the perfect balance of established company and start-up.  You will find a unique home here. 


And you’ll recognize the names of our clients. Most of them are on The Global 2000. They trust us to give them the latest in controls, audit and analytics software every day.  Industry analysts consistently rank us as a top supplier management solution, and you’ll be helping build that reputation.


Read more about apexanalytix - https://www.apexanalytix.com/about/




Quick Take - 


We're looking for a talented and detail-oriented Product Marketing Specialist to help drive the success of apexanalytix’s recovery audit offerings. As a key member of our marketing team, you will be responsible for developing and executing go-to-market strategies, creating engaging content and collaborating with cross-functional teams to expand apexanalytix’s share of the recovery audit market.



 The Work - 

  • Develop and execute go-to-market plan to drive pipeline and revenue growth across current clients and the overall market. This includes all demand generation activities for our recovery audit offering: in-person and virtual events, association sponsorship, SEO strategy, content creation, social media, nurture campaigns, etc.
  • Collaborate with sales leadership to align on go-to-market strategy and support ongoing sales efforts.
  • Conduct market research and competitor analysis to update or create new messaging.
  • Collaborate with content marketings to create high-quality, engaging content (blog posts, social media, email, case studies, etc.) that showcases apexanalytix key differentiators and resonates with our target audience.
  • Create and maintain audit GTM calendar to ensure consistent pipeline generation.
  • Track and analyze KPIs for GTM activities to provide regular reporting to sales and marketing leadership.


The Must-Haves - 

  • 2+ years of experience in product marketing, content marketing, or a related field.
  • Excellent writing, editing, PPT creation and communication skills.
  • History of content creation: white papers, case studies, web copy, emails, social posts, sales PPTs, internal training, etc.
  • Proven ability to understand and simplify complex, technical topics for non-technical audiences
  • Exceptional ability to build relationships with everyone. Clients, sales teams, product managers, analysts, everyone!
  • The ability to travel up to 15%



Over the years, we’ve discovered that the most effective and successful associates at apexanalytix are people who have a specific combination of values, skills, and behaviors that we call “The apex Way”. Read more about The apex Way - https://www.apexanalytix.com/careers/


Benefits

At apexanalytix we know that our associates are the reason behind our successes. We truly value you as an associate and part of our professional family. Our goal is to offer the very best benefits possible to you and your loved ones. When it comes to benefits, whether for yourself or your family the most important aspect is choice. And we get that. apexanalytix offers competitive benefits for the countries that we serve, in addition to our BeWell@apex initiative that encourages employees’ growth in six key wellness areas: Emotional, Physical, Community, Financial, Social, and Intelligence.

With resources such as a strong Mentor Program, Internal Training Portal, plus Education, Tuition, and Certification Assistance, we provide tools for our associates to grow and develop.




Marketing

Remote (United States)

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