About Barron Lighting Group

Integrity and innovation. Quality and flexibility. These characteristics are celebrated by the employees of Barron Lighting Group. At Barron, we constantly prove our reputation of delivering the world-class service that our customers want – when they need it.

About the role

The Inside Sales Representative maintains and expands relationships with independent

manufacturers’ representatives and customers specific to products within the Exitronix, Trace*lite,

SpecialtyLED and Growlite brands. Responsible for driving sales by providing exceptional customer

service through pricing initiatives and follow-up. Represents the brands to become knowledgeable in

industry code and competition to educate, train, sell and support our contracted representatives and

customers.

What you'll do

• Reasonable accommodations may be made to enable individuals with disabilities to perform these
• essential functions.
• Establish productive professional relationships with key personnel of rep agencies and
• customers.
• Create and record requested job quotes and stock quotes for reps and direct customers.
• Perform Job Crosses and Value Engineering to create greater opportunities and larger
• quotes.
• Utilize Zoho to record, track and follow-up on quotes and deal opportunities.
• Review RVP and other company personnel notes in Zoho to make targeted sales calls.
• Log all customer interactions in Zoho. Including but not limited to phone calls, tasks
• and quotes.
• Create Inverter Quotes from crosses and customer supplied specifications.
• Use product knowledge to create SLP quotes when requested or opportunities arise.
• Assist the Growlite team as needed in creating and sending off quotes.
• Make outgoing prospecting calls to create quoting and order opportunities.
• Generate customer specific selling tools, like Hot Sheets, to assist in selling of Barron product.
• Identify applications and requests for nonstandard products and submit SMRs as needed.
• Submit layout requests as needed to meet customer needs.
• Stay up to date on new products and be able to recommend and discuss with customers.
• Discuss promos when speaking with reps and customers.
• Meet assigned targets for sales profitability and strategic customer objectives.
• Analyze and maintain profitability of product and customers on a consistent basis.
• Communicate pricing issues, lost sales, customer feedback and ordering information with Management and Regional Vice Presidents.
• Adhere to the expectation of stellar customer service requirements, responding to
• customer requests in a timely fashion while responding fully and accurately to inquiries.
• Educate customers and guide them to the proper solution.
• Work with customers to develop case studies, references, and testimonials.
• Be familiar with and utilize all Company resources in support of the customer and to grow sales.
• Coordinate the involvement of company personnel, including, support, service and management resources, to meet sales performance objectives and customer expectations.
• Track and participate in educational events to maintain a high level of knowledge of industry news, happenings, and legislation.
• Assist in research and development strategies and plans which identify marketing opportunities and direct marketing for brand development and customer growth.
• Collaborate with Marketing Specialists to create follow up strategies after field calls, trade shows or events where mass communication may be necessary.
• Help with service-related tasks as needed.
• Complete and log outbound calls to generate sales and develop/increase relationships with current customers.
• Logging of customer interactions in Zoho for visibility and tracking purposes.
• Follow up on leads provided by field representative, marketing, and/or trade show follow up.
• Quote customers and/or reps to meet profitability expectations of the Company while meeting target prices for the opportunity.
• Up-sell and cross-sell to offer complete family of products.
• Work with Marketing to create custom marketing campaigns for specific buying groups or customers.
• Research products to ensure full understanding of selling features and abilities.
• Interact with peers professionally regarding order status, credit terms, and shipping information.
• Answer incoming sales calls professionally and answer stock, pricing, or service related questions.
• Understand and adhere to Company policies regarding pricing, customer warranty, RMA, credit and all other procedures.

Qualifications

• Minimum 2 years’ experience in Sales and Customer Service atmosphere.
• 2 years of experience in financial services or sales atmosphere with quotas, metrics, or goals with the ability to prioritize tasks in a fast-paced environment.
• Proven track record of success.
• Knowledge of structuring sales quota goals and revenue expectations.
• Computer proficiency with Microsoft Office suite required.