About Cars and Bids

Cars & Bids is the fastest-growing online auction platform for modern enthusiast cars, created by automotive journalist Doug DeMuro. Since launching in 2020, we’ve hosted over 25,000 auctions, sold more than $600 million in vehicles, and built a loyal community of buyers and sellers. We’re not just a marketplace — we’re a passionate, fast-moving team redefining how people buy and sell cars online. And our content reaches over 45 million viewers every month. 

Social Media Manager
Location: On-site @ Cars & Bids HQ in San Diego
Type: Full-time
Compensation: $70,000–$100,000 USD based on experience, plus equity and benefits.

Schedule: The role entails a standard work week with periodic travel and occasional weekend availability for events.

Join the Team That’s Shaping the Future of Online Car Auctions and Content

Cars & Bids is the fastest-growing online auction platform for modern enthusiast cars, created by automotive journalist Doug DeMuro. Since launching in 2020, we’ve hosted over 25,000 auctions, sold more than $600 million in vehicles, and built a loyal community of buyers and sellers. We’re not just a marketplace — we’re a passionate, fast-moving team redefining how people buy and sell cars online. And our content reaches over 45 million viewers every month. 

We’re now hiring a Social Media Manager to join our growing team. You’ll work alongside our content team, including Doug DeMuro, to plan, create, and execute on compelling social content for our expansive fanbase. Join our cast of car enthusiasts, sharing your passion for enthusiast cars, while expanding the social reach of Cars & Bids. 

This is a dynamic, audience-facing role that blends automotive knowledge, creative media skills, and cutting edge social strategy. If you’re obsessed with cars, thrive in fast-paced environments, and want to engage with millions of our fans, we want to hear from you.

What You’ll Do

• Be a leading personality in Cars & Bids social content
• Develop and maintain a comprehensive content calendar aligned with executive priorities, campaigns, and key metrics.
• Create, curate, and schedule engaging content aligned with brand voice and goals
• Analyze performance metrics and provide regular reports with insights and strategy recommendations
• Monitor social media channels, respond to comments/messages, and engage with community members
• Collaborate with internal teams (auctions, product, and events) to support campaigns and initiatives
• Capture live content during in-person events and provide real-time social coverage when needed
• Support influencer and partnership outreach, tracking, and engagement
• Stay current with social media trends, tools, platform updates, and best practices
• Support promotions and partnerships
• Collaborate across teams to continuously improve our platform, tools, and internal processes

What We’re Looking For

• A deep passion for enthusiast cars and the automotive world
• A unique and authentic voice – this is an audience-facing role and we want your personality and style to be a big part of it
• Proven ability to develop and execute social media strategies that drive engagement and growth at another company or with your personal account
• Excellent writing, editing, and storytelling skills with a keen eye for brand voice and tone
• Experience with content creation tools (e.g., Canva, Adobe Creative Suite, CapCut) and scheduling platforms (e.g., Later, Sprout, Hootsuite)
• Strong attention to detail and exceptional organizational habits
• Familiarity with Google Workspace (Docs, Sheets, etc.)
• A collaborative mindset and experience working cross-functionally
• Ability to analyze data and translate insights into actionable strategies
• Adaptability, energy, and enthusiasm for startup-style environments

Why Cars & Bids?

We’re a small, dedicated team with a big reach – and we’re just getting started. Here’s what you can expect when you join us:

• The chance to make a real impact at a fast-growing company
• A team of fellow car lovers who take pride in their work
• A say in shaping the future of our media voice
• Huge platform, competitive compensation, equity, and room to grow

Sound like a good fit?
We’d love to hear from you. Apply now and help us take Cars & Bids to the next level.

As part of your application, please pick any car currently live on Cars & Bids and create a reel-style video you'd want to post to our socials to create awareness of the auction. Please include a public link to this video in your cover letter.