Event Marketing Lead

CBTS serves enterprise and midmarket clients in all industries across the United States and Canada. CBTS combines deep technical expertise with a full suite of flexible technology solutions--including Application Modernization, Managed Hybrid Cloud, Cybersecurity, Unified Communications, and Infrastructure solutions. From developing and deploying modern applications and the secure, scalable platforms on which they run, to managing, monitoring, and optimizing their operations, CBTS delivers comprehensive technology solutions for its clients' transformative business initiatives. For more information, please visit www.cbts.com.





We are seeking a talented, self-driven, collaborative, and highly motivated candidate with a proven background in event marketing and stakeholder management. Ideally, you are a data-driven marketer who brings fresh ideas, strategic focus, and a commitment to excellence every day. Events are a critical growth lever at CBTS/OnX. This role will shape how we show up in the market—turning events into a strategic advantage that strengthens the brand, fuels demand and deepens customer relationships.


Role Summary

The Events Lead will own CBTS/OnX’s event strategy—designing, planning, and executing high-impact events that drive brand awareness, pipeline growth, and meaningful customer engagement. This role blends strategic thinking with operational excellence and strong cross-functional leadership to ensure events are tightly aligned to growth priorities and deliver measurable business outcomes.

This is a hands-on leadership role responsible for both strategy and execution across our most critical events, including industry conferences, partner events, customer forums, and proprietary experiences.


Role Responsibilities

· Set the annual events strategy in partnership with Growth Marketing

· Align events to brand narrative, go-to-market priorities, and growth goals

· Define the role of events across the full funnel—from brand awareness to pipeline and expansion

· Build and maintain a multi-year event roadmap aligned to business priorities

· Plan and execute events end-to-end, including promotion, storytelling, logistics, and on-site execution

· Manage event budgets to ensure cost-effectiveness and ROI

· Partner with cross-functional stakeholders (Sales, Services, Partner, Product, Comms) to deliver cohesive experiences

· Own operational processes, timelines, vendors, and agencies

· Ensure consistent brand presence and high-quality execution across all events

· Lead and develop event team members and external partners

· Define and track event performance metrics (pipeline impact, ROI, engagement)

· Build scalable processes for capture, reporting, and optimization

· Use data and insights to continuously refine the events strategy

· Champion inclusive, collaborative, and high-performing team culture

What You’ll Bring

· Proven experience leading B2B events and field marketing programs

· Strong strategic mindset paired with operational rigor

· Experience managing complex, multi-stakeholder events at scale

· Demonstrated ability to connect events to pipeline and revenue outcomes

· Excellent project management, communication, and stakeholder management skills

· Comfort working in a fast-paced, growth-oriented environment

· Willingness to travel to support key events and on-the-ground execution


Key skills- Must Have

Written + verbal communication

Project management

Strategy

Event Management & Best Practices

Budget Management

People Leadership Experience


#LI-PF2 #LI-Remote


Due to U.S. Government requirements applicable to foreign-owned telecommunications providers, non-US citizens may be required to submit to an extensive government agency background check which will necessitate disclosure of sensitive Personally Identifiable Information.

Marketing

Remote (United States)

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