Cruise Planners is the largest franchisor of home-based travel agencies across the country that independently book cruises, tour, and land vacations. Cruise Planners has achieved Top Producer status with virtually every cruise line, tour, and resort company. Cruise Planners has been named the No.1 Cruise Tour / Travel Agency by Entrepreneur Magazine for the past 10 years and recently featured in Entrepreneur as one of the top 30 franchise innovators in technology. Cruise Planners positions franchise owners for success by providing them with innovative marketing, booking and lead-generating tools as well as professional development and hands-on training with the industry’s top executives. Cruise Planners Home Office has won awards such as Coolest Offices and Top Places to Work in South Florida by Sun Sentinel and South Florida Business Journal. 

**Candidates must be authorized to work for ANY employer in the United States. We are unable to sponsor or take over sponsorship of an employment Visa**

Job Summary

The Marketing Coordinator serves as a key liaison between Cruise Planners Home Office, franchise advisors, and external agency partners to ensure the seamless execution of marketing initiatives. This role is responsible for coordinating day-to-day marketing operations, including fielding inquiries, reviewing and approving brand-compliant materials, and coordinating marketing communications. By balancing operational details with creative collaboration, the Marketing Coordinator helps drive brand consistency, advisor engagement, and the overall success of Cruise Planners’ marketing programs.

Responsibilities

• Independently field marketing questions and requests in the marketing@cruiseplanners.com inbox and respond promptly with guidance, answers, compliance approvals/denials while adhering to Cruise Planners Brand Guidelines and policies. Includes problem solving, liaising with Ansira fulfillment agency partner, initiating new projects by providing scope, creative brief and timeline to Creative Director.
• Reviews advisor ad grant submissions for brand compliance and eligibility and process their reimbursements.
• Writes and prepares Marketing Monday email to advisors with weekly marketing initiatives, updates, deadlines.
• Prepares weekly presentation for CP Live broadcast, including marketing announcements and updates; participate in the weekly broadcast as panelist to answer marketing questions.
• Coordinates all collateral, promo items, convention and advertising deliverables for team needs.
• Maintains the marketing section in CP Genie training portal for franchisees.
• Acts as primary point of contact for Ansira partner agency and manage allocation of agent marketing funds, incentives, artwork upload, reporting, participate in all meetings.
• Manages marketing job trafficking, including the scheduling of project tasks, milestones and deliverables.
• Partners closely with Business Development and Care Team to ensure all marketing initiatives, programs and updates benefiting advisors are clearly understood and consistently communicated internally.
• Receives and reviews franchise status reports to ensure terminated owners/associates are promptly deactivated from CP Pod accounts.
• Troubleshoots marketing-related issues and provide solutions, escalating when necessary.

The items listed above are intended to provide an overview of the essential functions of the job.

This is not an exhaustive list of all functions and responsibilities that the position may be required to perform.

Competencies

• Excellent oral and written communication skills
• Collaborative team player
• Self-motivated, yet willing to take direction
• Ability to meet strict deadlines and manage multiple projects simultaneously
• Be innovative and proactive in fast-paced environment
• Flexibility with workflow peaks and hours
• Proficient in Microsoft Office programs

Requirements

• 2-5 years of relevant experience
• Bachelor’s degree in marketing or a related field

This is a hybrid role (Remote: Mondays and Fridays, Onsite: Tuesdays, Wednesdays and Thursdays)

Cruise Planners provides equal employment opportunities (EEO) to all team members and applicants for employment without regard to race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, disability, genetic information, marital status, or status as a covered veteran in accordance with applicable federal, state and local laws. Cruise Planners complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities or team members. This policy applies to all terms and conditions of employment.