Product Marketing Designer

Advance Your Career at Planstin 

 

Located in Southern Utah, Planstin is at the forefront of benefits administration and business services. We simplify health insurance for employers and individuals, emphasizing cost-effectiveness and excellent service in a complex market. As our company grows, we’re looking for talented individuals eager to progress in their careers.


About the role


We’re looking for a designer who can do more than make things look good. We need someone who can think, simplify, and help us communicate clearly. This role sits at the center of marketing, product, and growth. You’ll be responsible for designing the assets that drive campaigns, explain complex ideas, and shape how our brand shows up across digital channels. You’ll work closely with marketing leadership, growth, and product teams to bring ideas to life across web, campaigns, and content.

This position is based in St. George, Utah


What you'll do

Design for Growth

  • Create high-quality assets for:
    • Paid ads (LinkedIn, Google)
    • Landing pages
    • Email campaigns
  • Translate campaign briefs into clean, effective visuals that drive engagement and conversion


Design for Web

  • Design and support updates to marketing websites and landing pages
  • Improve clarity, layout, and user experience across key pages
  • Collaborate on conversion-focused design improvements


Design for Product Communication

  • Turn complex ideas into clear, digestible visuals:
    • One-pagers
    • Comparison charts
    • Product explainers
  • Help simplify messaging through strong layout and visual hierarchy


Build and Maintain Design Systems

  • Create reusable templates and systems to improve speed and consistency
  • Ensure all work aligns with brand standards across multiple brands


Support Campaigns, Sales, and Events

  • Design decks, presentations, and marketing materials
  • Support visual execution for events and campaigns
  • Help elevate the overall look and feel of the brand

Qualifications

What We’re Looking For

  • 4–8+ years of experience in graphic and digital design
  • Strong portfolio across web, marketing, and brand work
  • Experience designing for campaigns and digital performance
  • Ability to simplify complex ideas into clear visuals
  • Comfortable working in a fast-paced, collaborative environment


Tools

  • Adobe Creative Suite (Photoshop, Illustrator, InDesign)
  • Figma (or similar tools)
  • Basic understanding of web platforms (bonus if you’ve worked in Duda, Webflow, or similar)


What Makes You a Fit

  • You think before you design
  • You care about clarity, not just aesthetics
  • You move fast but don’t cut corners
  • You’re organized and reliable
  • You want to be part of building something, not just executing tasks


Why This Role Matters

This role directly impacts how we grow.

The work you create will:

  • Drive demand
  • Improve conversion
  • Shape how customers understand our products

You won’t just be designing assets. You’ll be helping build a system.


Planstin's Employee Benefits

  • 12 paid holidays plus 3 weeks of paid time off to balance work and life. 
  • Comprehensive insurance coverage including health, dental, vision, and accident plans tailored for your well-being. 
  • Discounted membership to Zion HealthShare.
  • Free membership for you and your dependents to Primestin Care Clinic.
  • Invest in your future with a 401k plan backed by a solid 4% match from us. 
  • Free snacks and regular lunches available onsite. 

Planstin Success

St George, UT

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