About Sterling Brokers
Sterling Brokers is disrupting the Group Benefits and Retirement landscape in Canada through our innovative application, integrating with the largest insurance carriers in Canada and global HRIS platforms, to administer a streamlined solution. We are the largest independently owned and operated Third Party Administrator (TPA) and Broker in Canada, and 4th largest overall. Established in 2014, SCB is growing rapidly and looking for talented individuals to join our team.
About the role
The Business Development Representative plays a crucial role in the client lifecycle at Sterling Brokers. The Business Development Representative will work closely with the Account Executive to generate new clients. As a Business Development Representative, you're the first person to get in touch with prospective clients. Understanding how to do a great discovery, needs analysis, understanding the clients' needs, pain points and seeing if Sterling is a good fit for them is what this role is about. This role requires a driven individual who is experienced in Salesforce and works well as part of a team.
We are a fast-growing team there are lots of opportunities to progress internally. The role will report to the Manager of Business Development and work very closely with the entire sales team including the Director of Sales.
What you'll do
Sterling is a rapidly growing and evolving business, but you can expect your day to involve the following projects and initiatives:
- Identifying and prospecting key executives (in HR or related) to generate new business with an assigned Account Executive.
- Helping drive business through outbound prospecting via complex cadences – including calls, emails and LinkedIn messaging.
- Managing, tracking, and reporting on all activities and results using Salesforce and other prospecting tech stacks.
- Using Cadences that have previously been created for outreach but also adding your own sales techniques
- Achieve monthly and quarterly quota of new business opportunities and SQO target.
- Conduct qualification/discovery call with a prospect to assess fit.
- Schedule online product demonstrations for Account Executives.
- Understand our product to ask great questions to uncover issues with a prospect’s current process.
Qualifications
- 1 Year experience is preferred.
- Experience with MS Office Suite is required.
- SaaS sales experience is a must. Any knowledge (beginner to advanced) in Group Benefits or the industry is a strong plus, but not required.
- Experience using Salesforce and standard prospecting tech stack is key.
- Excellent written and verbal communication skills.
- Ability to prioritize tasks efficiently
- Strong time management skills with an ability to hit deadlines as required
- Team player with strong interpersonal skills
- You prefer working in a fast-paced organization and learning by doing as compared to being taught how to do things in a very structured way.
- The more creative you are, the better! The ability to think creatively is a huge asset and fits in well with our company's culture.
- Bilingual in French and English is an asset