About Inspectorio
Inspectorio is the leading AI-powered supply chain platform optimizing performance, building resilience, and providing intelligence across production chains for global brands, retailers, and their multi-tier suppliers.
Our innovative platform seamlessly connects and digitizes supply chain processes to optimize decision-making, while providing real-time visibility and control over production chain operations.
Today, Inspectorio is used by over 12,000 customers, including some of the largest brands and retailers in the world.
About the role
What you'll do
Content Strategy and Creation:
Work with the brand leader to develop and execute a comprehensive content strategy that presents Inspectorio as the leader in our space, drives leads for the business, and empowers sales to sell more effectively.
Create informative longform content, engaging shortform assets, compelling and SEO-optimized blogs and web content, and powerful sales collateral including presentations, case studies, and product overviews.
Support marketing channels with content for social media, email marketing, ad campaigns, and others.
Establish a regular content maintenance schedule to ensure assets are updated with the most current messaging, and remain relevant to buyers.
Manage our content library to ensure it remains organized and accessible, and own its contents in terms of comprehensive coverage across key topics identified within the Marketing and Content Marketing strategies.
Establish key performance indicators (KPIs) to measure the impact of content marketing efforts.
Regularly analyze data and refine content to improve performance across use cases.
Collaborate with stakeholders independently to manage expectations, and ensure content meets requirements.
Manage stakeholders relations through strong communication around timelines, updates, and new content publication.
Develop information pipelines with key stakeholders across the organization to stay up to date on current events within Inspectorio and the market more broadly, and to proactively identify content ideas that may support or address key topics.
Qualifications
At least 4+ years of experience in Marketing or Communication focused roles. Ideally in an international tech start-up / scale-up environment.
Ability to manage multiple priorities and work in a fast-paced, dynamic environment independently
Enterprise B2B SaaS experience is required, with exposure to, supply chains as an additional bonus
Strong writing background, who can write content for different channels (emails, ad copy, SEO optimized web copy, social)
Familiarity with social media platforms and digital marketing tools.
Proficiency in Microsoft Office Suite
Creative thinking to contribute ideas for engaging and effective event marketing campaigns.
Marketing
Remote (United States)
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