Opendoor

Senior Growth Marketer

About Opendoor

At Opendoor our mission is to tilt the world in favor of homeowners and those who aim to become one. Homeownership matters. It's how people build wealth, stability, and community. It's how families put down roots, how neighborhoods strengthen, how the future gets built. We're building the modern system of homeownership giving people the freedom to buy and sell on their own terms. We’ve built an end-to-end online experience that has already helped thousands of people and we’re just getting started.

About The Role

We're hiring a senior IC growth marketer to plug into our highest-leverage acquisition opportunities. One quarter that might be a new paid channel; the next, an SEO push, a creative system rebuild, or a funnel experiment. You'll also spin up and own test channels: take something new from zero, run it long enough to know if it works, and either scale it, hand it off, or shut it down. You ship results or learnings on whatever bet we're chasing, and you treat AI as a force multiplier to do more with less.

What You'll Do

  • Run acquisition campaigns end to end across paid and organic. Channels rotate based on where the opportunity is.
  • Take a goal from your manager, turn it into a plan, ship it. Operate inside paid channels, team with our partnership growth function, and collaborate with SEO and content on organic pushes.
  • Spin up and own test channels. Stand a new channel up from scratch, define the success bar, run it cleanly, and call it: scale, hand off, or kill. 
  • Use AI to compress the time from idea to live: briefs, ad copy, creative variations, landing page drafts, reporting, experiment readouts. Build lightweight automations for the repetitive parts of the job so the team gets the leverage too.
  • Run a steady cadence of tests across audiences, creative, landing pages, and offers. Stand them up clean, read them honestly, scale the winners.
  • Own the budget and reporting for the campaigns and channels you run. Pace accurately, flag risk early, reallocate when a bet isn't working.
  • Partner with Creative, Content, Analytics, and channel specialists to get work out the door without bottlenecks.

What You'll Need

  • 5 to 7 years in growth marketing, performance marketing, or a closely related discipline, with hands-on campaign execution experience.
  • Comfort working across multiple acquisition channels rather than going deep on one. You have sharp performance marketing chops and see the world in terms of CAC, LTV, ROAS.
  • Strong execution muscle. You move things from idea to live faster than most, with a high bar for quality.
  • Working fluency with modern AI tools (LLMs, image and video generation, AI-native marketing tools, agentic workflows). You don't just use them, you actively look for places they can replace manual toil and you bring those workflows to the rest of the team.
  • Analytical fluency: comfortable with BI tools and dashboards, can pull and interpret your own numbers, can design and read a clean test. SQL is a plus.
  • Clear written communication. You can summarize a campaign, a result, or a recommendation in a few crisp lines.
  • Ownership mindset. You take a problem, run it down, and don't need a lot of direction along the way.
  • Comfort with shifting priorities. The brief you get next month might look nothing like this one.

Preferred

  • Experience in real estate, fintech, proptech, or other consumer brands with a heavy performance-marketing motion.
  • Working experience with at least one of: paid search, paid social, programmatic, SEO, or content marketing, plus exposure to one or more adjacent areas (lifecycle, CRO, experimentation).
  • Familiarity with the modern growth stack: GA4 or Amplitude, an experimentation platform, paid platform UIs, and a BI tool.
  • Track record of building automations or AI-assisted workflows for marketing ops, reporting, creative production, or analysis. Bonus if you have examples of internal tools, prompts, or agent workflows you've shipped.
  • Track record of standing up a new program or channel from scratch.

How We Measure Success

  • Throughput: number and quality of campaigns shipped, and how quickly you can spin up something new.
  • Outcomes: acquisition volume and efficiency on the campaigns you run (CAC, conversion, incremental contribution).
  • Learning velocity: clean tests run, insights captured, and how often those insights show up in the next set of decisions.
  • Operational quality: pacing accuracy, on-time launches, and a low rate of preventable issues.
  • Leverage: manual work eliminated and automated workflows built that the rest of the team can reuse.

Growth & Marketing

Miami, FL

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