About The Channel Company

The Channel Company is the global leader in data-driven growth acceleration solutions and services for the IT channel. With 40+ years of channel expertise and a premier portfolio of editorial brands, marketing and event services, and strategic consulting, we help technology vendors, solution providers, and IT decision-makers worldwide unlock better business outcomes.

Our global audience of technology decision-makers rely on our trusted portfolio of print and digital publications to stay current with technology news and trends. Channel-focused marketing, in-demand events, partner program enablement, leadership networks, and dedicated consultants empower channel leaders with insights, connections, and strategies that propel success in the IT channel.

The Channel Company values differences because they enhance dynamic teams. We know that the confidence gap can get in the way of connecting with the best candidates. Please do not hesitate to apply – we would be honored to connect with you.

What You'll Be Doing

We’re looking for a proactive, strategic, and collaborative Partner Marketing Manager to support Qlik by guiding their distributor(s) through successful marketing initiatives. This role is a dynamic blend of digital marketing, client success, project management, cross-functional collaboration, and communication. You’ll work directly with a select group of distributors to align their marketing strategies with Qlik business objectives, drive demand, and accelerate growth, while also working with various teams and building relationships across the program.

Responsibilities:

• Act as a strategic advisor to distributor(s)—helping them build and execute effective joint go-to-market plans and initiatives.

• Manage day-to-day distributor relationships through weekly check-ins, email communications, and performance reviews.
• Build and maintain strong relationships with both vendor, agency, and distributor contacts to establish trust, drive collaboration, and support scalable growth.
• Liaise and collaborate with Qlik North America team (Field Marketing, Partner Marketing, PAMs) on Marketing Calendar and marketing activities in North America.

• Inspire distributor(s) to engage in marketing programs that deliver results, leveraging both internal tools and external agencies.
• Work with distributor(s) on partner recruitment activities for North America.

• Guide distributor(s) through the use of Marketing Development Funds (MDF), including working with third-party agencies, gathering PoP, and measuring ROI.
• Collaborate with clients and distributor(s) to drive partner pipeline creation goal with Distribution Resellers in North America, report on marketing performance, and ensure ongoing alignment with business goals.
• Collaborate with distributor(s) to drive awareness and adoption of Qlik Campaign Central and other platforms and tools.

• Create clear, compelling marketing briefs and presentations to drive program adoption and distributor enablement.

What We’re Looking For:

• 3+ years of hands-on experience in marketing, with a focus on digital and demand generation.
• Background in B2B marketing or agency environments and experience in the tech channel (working with Distributors, SI’s, OEM’s, etc.) is required.
• Proven success in developing and executing joint GTM strategies.
• Organization and ability to manage and prioritize multiple tasks and deadlines.

• Strong analytical mindset—you enjoy measuring performance and optimizing for better results.

• Excellent communicator with confidence in both client-facing conversations and internal collaboration.

• Proficient in Microsoft Excel, PowerPoint, and Outlook.

The pay range for this role is: 25,000.00 - 40,000.00 USD per year 

Projected Start Date: February 1, 2026 

*The Channel Company will be closed for the holidays/New Year Dec. 24, 2025 - Jan. 2, 2026.

Benefits:

All full-time employees of The Channel Company enjoy benefit offerings such as medical, dental, vision, tele-health, disability, life insurance, health savings accounts, paid parental leave, company matched 401k, unlimited PTO, sick time, and 15 company paid holidays. At The Channel Company we truly value work/life balance, are 100% remote, and employees enjoy flexible working hours. Beyond that, we are an innovative, collaborative, and inclusive group of employees who come together to overcome challenges and achieve best-in-class results.

Individuals seeking employment at our company are considered without regards to race, color, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, veteran status, gender identity, or sexual orientation.

* The Channel Company is licensed in the following states: AZ, CA, CO, CT, FL, GA, ID, IL, KS, LA, MA, MD, ME, MI, MN, MO, NC, NH, NJ, NY, OH, OR, PA, RI, SC, TN, TX, UT, VA, WA. To be considered for this opportunity, you must reside in one of these listed states.