EnergyCAP, LLC is an industry-leading and award-winning software company focused on energy and sustainability management. EnergyCAP is trusted by 10,000+ Energy and Sustainability professionals across the country to be their single source of truth for financial-grade, actionable data to better manage resources, reduce carbon, and drive savings. If you’re looking for a role that enables you to do what you do best while making the future more sustainable, this is the role for you!

Our core values are:  Accountability, Impact, Innovation, Integrity, and Teamwork.  

About the Role

EnergyCAP is seeking a strategic and execution-oriented Senior Demand Generation Manager to accelerate our pipeline growth through innovative, data-driven marketing. This role is ideal for a seasoned B2B SaaS marketer with experience leading inbound and outbound/ABM programs across digital channels. You’ll drive the strategy and execution of integrated campaigns that convert, partnering closely with cross-functional teams and leveraging deep industry expertise to engage target audiences.

We are looking for a results-driven marketer with about 5-8 years of experience in demand generation, a track record of pipeline contribution, and a passion for applying new technologies—including AI—to push boundaries in performance marketing.

Key Responsibilities

• Own and execute integrated demand generation campaigns that combines inbound, outbound, and ABM strategies to generate and accelerate qualified pipeline.
• Manage performance across email, SEO, paid media, and conversational marketing, optimizing for engagement and conversion.
• Collaborate closely with Marketing Operations, Creative, and Content teams to leverage EnergyCAP’s industry expertise and develop high-impact campaigns.
• Partner with Sales, BDRs, and Account Managers to ensure alignment on target accounts, campaign execution, and lead follow-up processes.
• Leverage platforms such as HubSpot (marketing automation/CRM), Qualified (conversational marketing), and Outreach (sales engagement) to orchestrate campaigns and personalize outreach.
• Introduce and experiment with AI tools to improve campaign performance, audience segmentation, content generation, and workflow efficiency.
• Continuously analyze campaign performance, providing actionable insights and recommendations to optimize ROI and contribution to revenue.
• Manage a nimble internal team and external vendors to execute marketing programs effectively and efficiently.

Preferred Experience & Skills

• 5-8 years of experience in B2B SaaS demand generation, with demonstrated success in driving revenue pipeline.
• Strong expertise in inbound marketing, outbound/ABM, and multi-channel campaign management.
• Hands-on experience with HubSpot, Qualified, and Outreach platforms.
• Deep understanding of digital marketing tactics including SEO, SEM, paid social, and email marketing.
• Experience working cross-functionally with Marketing Operations, Creative, Content, and Sales teams.
• Demonstrated ability to apply AI and emerging marketing technologies in innovative ways.
• Highly analytical, detail-oriented, and comfortable using data to inform decisions.
• Exceptional project management and communication skills.
• Experience in marketing enterprise software, with preferred industry expertise targeting higher education, government or commercial industries.
• Background in PE-backed growth environments.
• Familiarity with intent data, personalization tactics, and revenue attribution modeling.

Pay Range: $120,000 - $140,000

Pay is commensurate on a variety of factors, including experience, knowledge, skills and abilities.

Benefits

• 100% company-paid medical, competitive cost sharing when covering dependents
• 100% company-paid dental, vision, life, and LTD insurance for yourself
• Charitable contributions and matched employee giving program
• Remote Work (with occasional travel to the office)
• Emergenetics Development Program
• Counseling and adoption grants
• 401(k) with 3% company match
• Professional coaching
• Connectivity stipend
• Tuition assistance

EnergyCAP is a proud equal opportunity employer, committed to hiring and developing individuals from diverse background and experiences.  We value and consider applications for all qualified candidates without regard to actual or perceived race, color, religion, national origin, sex, gender, age, marital status, personal appearance, sexual orientation, gender identity or expression, family responsibilities, disability, medical condition, enrollment in college or vocational school, political affiliation, military or veteran status, citizenship status, genetic information, or any other basis protected by federal, state or local law. 

EnergyCAP will reasonably accommodate qualified individuals with disabilities in accordance with applicable law. If you are in need of an accommodation in order to submit your application, please email HR@energycap.com. 

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Note: We are currently not sponsoring VISAs or working with agencies