About the role

• As a Social Media Manager, you are responsible for managing the social media presence of your assigned Bethel Athletics team. This includes coverage of competitions, weekly content, team updates, and off-season responsibilities.
• Social Media Managers work directly with Athletic Communications and in collaboration with their assigned team's coaching staff to create and maintain a consistent, timely, and engaging social media presence.
• Each Social Media Manager is responsible for ensuring that their assigned team's competitions are appropriately covered on social media. Coverage may include live updates, in-game content, final scores, graphics, photos, video highlights, and post-game content. The level of coverage will vary by sport and competition.
• Social Media Managers are not expected to attend every away competition. When not physically present, they are responsible for obtaining the necessary information and content to provide appropriate digital coverage as the competition progresses.
• Social Media Managers are expected to attend assigned home competitions and may attend away competitions when appropriate or desired.
• Personal purchase of Canva Pro is not required, but is RECOMMENDED for Social Media, Photo, Video, and Design workers.

Qualifications

• Must be a current Bethel University student
• Strong interest in social media, athletics, communications, marketing, or content creation
• Strong written communication skills
• Ability to work independently and meet deadlines
• Ability to manage multiple responsibilities and respond in a timely manner during competitions
• Familiarity with social media platforms, including Instagram and X/Twitter
• Previous experience managing social media or creating digital content is preferred but not required

Responsibilities

Competition Coverage

Social Media Managers are responsible for ensuring their assigned team's social media is appropriately covered for every competition. Depending on the sport and competition, responsibilities may include:

Live Social Media Updates

• Score updates
• Important statistics and game information
• Key moments and milestones
• Final score and result
• Other relevant in-game updates

Game-Day Content

• Gameday graphics
• Score update graphics
• Final score graphics
• Photos and/or video content
• Post-game content
• Other content appropriate for the assigned sport

Video Highlights

• Capturing or obtaining video clips when available
• Clipping and preparing video highlights for social media
• Posting timely in-game or post-game highlights

Away Competition Coverage

• Coordinate with coaching staff or other appropriate sources to obtain scores, statistics, photos, video, and other necessary information
• Provide appropriate social media coverage even when not physically present at the competition

Weekly & Off-Season Responsibilities

• Maintain a consistent social media presence for the assigned team outside of competition
• Identify and share quality content throughout the week
• Promote upcoming competitions, events, accomplishments, and team updates
• Create and publish content provided by coaches, student-athletes, or the Athletics department
• Help promote team achievements, awards, milestones, and other relevant news
• Participate in content planning and other social media initiatives as assigned
• Assist with off-season content and recruiting-related content when appropriate and directed

Light Graphic Design

• Edit and update score update and final score graphics
• Use Canva, Photoshop, Gipper, Affinity Photo, or other approved design tools
• Make minor edits to templates and graphics provided by the Brand Manager
• Assist with other basic graphic needs as assigned

Collaboration & Communication

• Communicate regularly with the Brand Manager regarding upcoming competitions, content needs, and social media plans
• Work collaboratively with assigned coaching staffs
• Maintain timely communication during competitions
• Follow Bethel Athletics brand, social media, and communication guidelines
• Coordinate with other Athletics student workers when content requires photography, video, graphics, or other support
• Ask questions and communicate proactively when information or content is needed

Additional Responsibilities:

Bethel’s mission is to educate and equip students to lead lives of impact through transformative academics in a Christ-centered community. Bethel’s employee community plays a central role in developing our students as whole and holy persons. To carry out this mission, Bethel uses the foundation of our guiding documents, the Affirmation of Faith, Community Covenant, and Key Policies. Bethel expects all employees to actively participate in creating our Christ-centered community by agreeing with and abiding by our core beliefs in the Affirmation of Faith and supporting all other beliefs as Biblical, responsible, and thoughtful approaches while avoiding dissension and divisiveness. Employees teach and mentor students and help one another uphold our Community Covenant commitments.  As a result of these expectations, all University employees act as ministers of the gospel of Jesus Christ by actively partnering with the University to carry out its mission and foster Bethel’s Christ-centered covenant community.

Other Duties: The essential functions, tasks and responsibilities of this position may change from time to time. Bethel University reserves the right to add or omit duties and responsibilities at the discretion of the University or its leadership. Additional tasks or duties required of the position, will be communicated to the incumbent with specificity to ensure the employee may perform their role with complete understanding. This job description is intended to describe the general level of work being performed; it is not intended to be all-inclusive.

Expected Work Schedule

Nights, days, and weekends as needed.

**Compensation: Stipend-based compensation; amount varies based on assigned team and position responsibilities.

Applicants must be authorized to work in the U.S. We are unable to sponsor or take over sponsorship of an employment Visa at this time 

Bethel University is a leader in Christ-centered higher education with approximately 4,700 students from 50 states and 32 countries enrolled in undergraduate, graduate, seminary, and adult education programs. Based in St. Paul, Minnesota, Bethel offers bachelor's and advanced degrees in nearly 100 fields. Educationally excellent classroom-based and online programs equip graduates to make exceptional contributions in life-long service to God and the world.

Bethel University’s Christ-centered mission includes a commitment to equal educational opportunity and equal employment opportunity. Bethel does not unlawfully discriminate on the basis of race, color, creed, national origin, sex, marital status, disability, status with regard to public assistance, familial status, or age in its admissions, educational programs, or employment practices.