About RAB2B

RAB2B is a global B2B marketing agency that partners with ambitious brands to drive measurable growth. We combine strategic thinking, media excellence, and operational rigor to deliver integrated solutions across markets. Our culture is built on accountability, clarity, and performance — empowering our teams to lead with ownership while collaborating across disciplines.

About the role

The Group Media Director is a senior leadership role responsible for defining and driving the strategic direction, operational excellence, and talent development across a portfolio of key client accounts. This role oversees multiple Media Directors and senior leaders, ensuring best-in-class media strategy, planning, activation, and performance across channels.

The position requires executive with strong strategic judgment, financial acumen, and leadership presence who can influence at the highest levels while fostering collaboration and performance across markets.

What you'll do

Media Leadership & Strategy

• Set and own the overarching media strategy across a portfolio of accounts, ensuring work is insight-driven, innovative, and aligned with business objectives.

• Translate complex client goals into clear, scalable media approaches across brand, performance, and emerging channels.

• Act as a senior strategic authority, guiding long-term planning, investment frameworks, and channel mix decisions.

• Apply a strong understanding of industry trends, platform evolution, and consumer behavior to client strategies.

Client Partnership

• Serve as a senior client lead, building trusted relationships with executive-level stakeholders.

• Lead high-stakes strategic and performance discussions with confidence, precision, and cultural nuance.

• Ensure media recommendations are grounded in data, clearly articulated, and aligned with broader marketing and business goals.

• Proactively identify opportunities for growth, innovation, and added value across the client portfolio.

Team Leadership & Development

• Directly manage and mentor Media Directors and senior leaders, setting clear standards for excellence and accountability.

• Build and sustain high-performing teams across countries and different time zones, fostering collaboration, inclusion, and professional growth.

• Provide leadership on organizational design, resourcing, and succession planning.

• Elevate strategic thinking and communication, ensuring teams deliver executive-ready narratives.

Operational Excellence

• Oversee the operational health of accounts, including staffing models, workflows, and financial performance.

• Partner with finance and operations to manage scopes, forecasts, and profitability.

• Ensure consistency in processes, standards, and best practices while allowing flexibility to meet client needs.

• Support organic growth and new business initiatives, as required.