Social Media Marketing Specialist

Who We Are

Cancelled Breaks is a fast-moving, high-energy start-up at the forefront of live-streamed collectibles and entertainment. We’re building an exciting brand fueled by creativity, community, and a passion for delivering memorable experiences.

As we continue to grow, we’re looking for a creative and driven Social Media Marketing Specialist who can help bring the Cancelled Breaks brand to life across our social platforms.

About the Role

We are looking for an experienced, creative, and highly motivated Social Media Marketing Specialist to take ownership of our day-to-day social media content.

This role will be responsible for editing, creating, scheduling, and publishing engaging social media content while helping maintain a consistent and recognizable brand voice across platforms.

We are looking for a self-starter who takes initiative, recognizes opportunities for great content, stays on top of social media trends, and consistently brings new ideas to the table.

This is a hands-on role for someone who enjoys working in a fast-paced environment where creativity, responsiveness, and execution matter.

Key Responsibilities

• Create, edit, schedule, and publish engaging content across social media platforms
• Edit short-form video content, photos, graphics, captions, and other social assets
• Turn raw footage and company activity into polished, engaging social media content
• Develop compelling captions and written content that reflect the company's brand and voice
• Maintain an organized and consistent social media posting schedule
• Identify opportunities for content without requiring constant direction
• Stay current on social media trends, platform updates, viral content, sounds, formats, and best practices
• Proactively develop new content ideas and recommend ways to increase engagement and brand awareness
• Monitor social media activity and identify opportunities to engage with followers and the broader community
• Collaborate with leadership and team members to capture content surrounding events, products, promotions, and company initiatives
• Maintain consistency in branding, messaging, tone, and visual presentation across platforms
• Review content carefully for accuracy, grammar, spelling, and brand alignment before publishing
• Track content performance and use engagement data to help determine what types of content resonate with our audience
• Assist with developing and executing social media campaigns

Qualifications

• Minimum 2 years of professional experience in social media marketing, social media management, digital marketing, or a closely related role
• Must have knowledge of and interest in Sports, Live Streaming, and Card Breaking
• Demonstrated experience managing social media content for a company, organization, or established brand
• Strong short-form video editing skills
• Experience creating content for platforms such as Instagram, TikTok, and other relevant social channels
• Excellent written and verbal communication skills
• Strong copywriting, proofreading, and editing abilities
• Demonstrated history of taking initiative and working independently
• Strong understanding of social media trends, algorithms, engagement strategies, and platform best practices
• Ability to recognize what makes content interesting, entertaining, and shareable
• Strong attention to detail and commitment to producing polished, professional content
• Excellent organizational and time-management skills
• Ability to manage multiple priorities and meet deadlines
• Ability to accept feedback and quickly incorporate changes into content
• Experience using social media scheduling, analytics, graphic design, and video-editing tools

Industry Knowledge & Interest

• Genuine interest in and knowledge of sports, live streaming, and the card-breaking/collectibles industry.
• Familiarity with sports culture, trading cards, and live-streaming content is strongly preferred.
• Ability to understand industry trends, terminology, and audiences in order to create relevant and engaging social media content.
• Familiarity with Pokemon, TCG Games, and other Pop Collectibles highly preferred.
• Willingness to continuously learn about new products, trends, athletes, releases, and developments within the sports card and collectibles space.

Candidates do not need to be experts in every area, but a strong interest in sports, live streaming, and card breaking is essential for success in this role.

Preferred Qualifications

• Experience with editing and design platforms
• Experience interpreting social media analytics and using performance data to improve content
• Photography or videography experience
• Experience developing content calendars and social media campaigns
• Experience working with entertainment, collectibles, e-commerce, live streaming, lifestyle, or other highly visual consumer brands

What We're Looking For

Beyond technical skills, we're looking for someone who sees opportunities and acts on them.

The right person will notice when something happening in the business could make great content, recognize a trend that fits our brand, or identify an opportunity to improve our social presence—and take the initiative to make it happen.

We're looking for someone who is:

Creative. Proactive. Organized. Collaborative. Detail-oriented. Trend-aware. Comfortable moving fast.

If you love social media, understand what makes people stop scrolling, and want the opportunity to make a visible impact on a growing brand, we'd love to hear from you.