SEO Manager - FinServ (Remote)

At Forbes Advisor, our mission is to help readers turn their aspirations into reality. We arm people with trusted advice and guidance, so they can make informed decisions they feel confident in and get back to doing the things they care about most.


We are an experienced team of industry experts dedicated to helping readers make smart decisions and choose the right products with ease. Forbes Advisor boasts decades of experience across dozens of geographies and teams, including Content, SEO, Business Intelligence, Finance, HR, Marketing, Production, Technology and Sales. The team brings rich industry knowledge to Advisor’s global coverage of consumer credit, debt, health, home improvement, banking, investing, credit cards, small business, education, insurance, loans, real estate and travel.


We are seeking a talented individual to come help Forbes Advisor grow our offering in the UK across multiple financial services verticals & topics, including credit cards, personal loans, mortgages, banking, taxes and investing.

We need you to help take us to the next level. We have big aspirations, and you’ll have all the tools and resources at your disposal needed to make us the #1 organic site in the financial services space.

If you're looking for challenges and opportunities similar to those of a startup, with the benefits of a seasoned and successful company, then read on:

Responsibilities 

  • Build out editorial roadmaps to help Forbes Advisor hit organic search KPIs, including providing frequent briefs to build out libraries of high value editorial content.
  • Lead the production of advanced and detailed keyword research to identify the most effective and targeted key phrases/topics with the highest ROI.
  • Execute content production processes that balance speed, quality, and scalability.
  • Provide recommendations for new content launches & campaigns – as well as monitor performance and provide continuous optimizations to improve search visibility.
  • Raise the level and bar of quality content and through ideation and working closely with other teams to identify innovative ways of helping consumers.
  • Bring a detailed understanding of the financial services industry to deliver search performance across multiple content types.
  • Perform SEO audits and inspections to identify regular on-site content and off site opportunities.
  • Prepare monthly SEO, analytics reports and conduct technical site audits to identify search & user related issues.
  • Monitor Google Analytics and Google Search Console and keep up on latest algorithm updates and SEO trends.
  • Support SEO Growth Director in driving the acquisition strategy to ensure we build brand awareness, grow audiences and maximize growth.
  • Support the business development team to understand market trends and estimate the future performance of multiple finance verticals.


About You

  • Bachelor’s Degree preferred, or equivalent combination of education, training, and experience.
  • Ambitious, with an entrepreneurial spirit to push the limits of editorial content for Forbes Advisor.
  • You know your way around conversion rate optimization (CRO) & CMS tools. WordPress experience is preferred.
  • Experience developing editorial calendars, content workflows, content training programs, or similar deliverables. 
  • An ideal candidate will have experience working in the financial services industry alongside commercial and news editorial teams. 
  • Strong knowledge of affiliate marketing. 
  • 4+ years proven track record in managing SEO projects from inception to completion for large scale editorial teams. Strong and proven experience working with editorial teams. 
  • Strong analytical skills to measure, manage, analyze and report on search & user KPIs.
  • Advanced knowledge and experience with using platforms and tools like Google Search Console, Google Analytics, SEMRush, Ahrefs, DeepCrawl, Screaming Frog, & Google Data Studio.
  • Highly organized, with strong attention to detail.
  • Comfortable managing your own projects and deliverables. 
  • Good knowledge of HTML & CSS.


Benefits

  • Competitive salary
  • Medical, dental, and vision coverage
  • 35 Days of PTO (Including Bank Holidays)
  • Day off the 3rd Friday of every month
  • Disability coverage
  • Employee assistance program
  • Paid parental leave program


https://www.forbes.com/uk/advisor/credit-cards/
https://www.forbes.com/uk/advisor/investing/
https://www.forbes.com/uk/advisor/mortgages/
https://www.forbes.com/uk/advisor/banking/
https://www.forbes.com/uk/advisor/money-transfer/

Strategy

Remote (United Kingdom)

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