About GrapevineAI:

Today, finding third party content is a highly manual process, yet the demand to license third party content is growing exponentially - think about all of the user generated content introducing you to new brands and concepts that you see on social media everyday. GrapevineAI’s marketplace is the scalable solution to help brands license third party content so it is as easy as hailing an Uber. We deliver ready-to-run creator content to brands for their next social ad campaign.  

We are uniquely positioned to deliver this solution with DNA from My Subscription Addiction, the leading authentic reviews site for DTC subscription, and deep industry knowledge in DTC and growth marketing. We are looking for entrepreneurial athletes to take our company from $10M to $100M+ in the next year. 

GrapevineAI is looking for an experienced creative strategist to work on a freelance basis to support our team. GrapevineAI is a fast-paced, high-growth startup working with top DTC brands like Honeylove, True Classic, Love Wellness, Prose, and Maely’s to deliver winning UGC content across paid social.

This is contractor position. Remote within US is ok.

What Are Your Duties:

As a Creative Strategy Consultant, you’ll support our Creative Strategy team in building and scaling high-performing ads for top DTC brands across wellness, beauty, pet care, apparel, and CPG. Your focus will be on execution, briefing, and strategic support, ensuring creators, editors, and designers have everything they need to produce winning UGC and whitelisted ads for Meta, TikTok, YouTube, and beyond.

This role is ideal for someone with a strong understanding of paid social creative, DTC growth marketing, and UGC best practices who thrives in a fast-paced, detail-oriented environment.

This role supports the end-to-end ownership of creative and content performance. Main tasks include, but are not limited to:

• Fill out creative briefs with hooks, shot lists, testimonial content, and more based on campaign specifications.
• Write production briefs for video editing teams to create a variety of testimonial, shortform, and trendy video ads.
• Provide ad text overlay, choose templates, and guide visual direction of static ad production.
• Build and edit ads where needed; comfortable using tools like Canva and CapCut for quick turnaround.
• Collaborate cross-functionally with Creative Strategy, Brand Success, and Design teams to ensure campaigns launch on time and to spec.

What You'll Bring:

Requirements & Qualifications:

• Bachelor’s degree or equivalent experience
• 1-2+ years experience in creative strategy across visual advertising (video and photo) in the DTC/ecomm space
• Portfolio of work in the performance UGC/direct response marketing field
• Experience with video content: storyboarding, call-to-actions, hooks
• Experience with image editing software (e.g. Figma, Canva)
• Experience with video editing software (e.g. CapCut, Adobe Premiere) is strongly preferred
• Experience working in a task management platform (e.g. Asana, Monday) is strongly preferred
• Current with platform trends, competitive creative, and emerging UGC/whitelisting format.

Qualities for Success:

• Strong visual eye: experience working with marketing/advertising materials; able to choose a winning ad in a line-up with strong conviction.
• Project-management: organized, proactive, disciplined, detail-oriented, and relentless in getting things done with the ability to successfully manage multiple projects/deadlines simultaneously in a fast-paced environment
• Impeccable communication: you can distill and convey information in a compelling manner and have exceptional visual and written skills with a strong attention to detail.
• Highly collaborative: you possess the ability to build strong relationships with internal and external stakeholders with a positive attitude and enthusiastic mindset

Budget: $40-$50 per hour