Hyre is a fast-growing virtual staffing company that connects high-performing global talent with U.S.-based businesses. We specialize in building remote teams that drive operational excellence, sales growth, and scalability for clients across industries like logistics, tech, and marketing.
We’re in an exciting growth phase — building out our internal systems, tech stack, and go-to-market engine to scale lead generation and client acquisition.
About the Role
We’re looking for a Go-To-Market (GTM) Engineer to own the technical front-end of the sales funnel — connecting systems, building automation, and ensuring a seamless flow of qualified leads into our CRM.
This is a highly technical marketing–sales hybrid role designed for someone who thrives on building and optimizing tools, engineering outreach systems, and driving top-of-funnel performance. You’ll collaborate directly with leadership to design, implement, and optimize all outbound and inbound systems that power Hyre’s sales pipeline.
✨ Responsibilities
- System Integration & Workflow Engineering
- Connect and optimize tools across our stack (HubSpot, Apollo, Clay, email warm-up, Zapier, PartnerStack, etc.).
- Build and maintain data pipelines between prospecting platforms and CRM for real-time tracking.
- Ensure all automations, webhooks, and API integrations are functioning efficiently.
- Data Segmentation & List Building
- Design hyper-targeted outreach lists using Apollo, Clay, and other data enrichment tools.
- Implement industry-based segmentation for campaigns (e.g., Moving, Landscaping, Construction).
- Continuously clean, enrich, and categorize contact data to improve campaign ROI.
- Outreach & Campaign Automation
- Build and manage multi-channel outreach sequences (email, LinkedIn, SMS, etc.).
- Oversee lead warming and email deliverability, including IP warm-ups, A/B testing, and tracking.
- Set up cold outreach systems that drive opt-ins and automatically feed qualified leads into HubSpot.
- Reporting & Optimization
- Develop dashboards to track campaign performance, opt-ins, conversion rates, and ROI.
- Work closely with leadership to identify system inefficiencies and implement automation improvements.
- Support attribution tracking between Apollo, HubSpot, and Chargebee for accurate cash flow and lead reporting.
- Collaboration & Enablement
- Partner with the sales team to ensure reps focus on conversations — not manual setup.
- Work with marketing to coordinate lifecycle campaigns and email retargeting initiatives.
- Align with leadership on funnel metrics, lead quality, and quarterly revenue goals.
⚡ Qualifications
- 3+ years of experience in sales operations, marketing automation, or GTM systems engineering.
- Proficiency with HubSpot Marketing Hub, Apollo.io, and automation platforms (Zapier, Make, or n8n).
- Familiarity with email deliverability, data enrichment, and campaign automation best practices.
- Strong understanding of CRM data structures, lead lifecycle management, and reporting.
- Technical capability with APIs, webhooks, and integrations between tools like PartnerStack, Clay, and Chargebee.
- Analytical mindset with the ability to design and interpret dashboards for decision-making.
- Excellent written and verbal communication skills; thrives in startup environments where priorities shift fast.
⏰ Availability
Full-time, night shift (U.S. hours). Must be responsive during peak U.S. business hours and able to collaborate with both leadership and the sales team in real time.
Ideal Candidate
You’re a systems thinker with marketing instincts — someone who loves connecting data, automating manual work, and helping sales teams close more deals. You think in workflows, spot inefficiencies instantly, and are obsessed with optimizing every part of the funnel for speed, conversion, and scalability.