About LighthouseAI
LighthouseAI, a Pharma Solutions company, provides pharmaceutical state licensing software and services to pharmaceutical manufacturers, wholesale distributors, logistics companies, and pharmacies.
The LighthouseAI product suite includes LighthouseAI Intelligence®, which uses artificial intelligence to automate compliance requirement research, and LighthouseAI Management® which enables maintenance.
LighthouseAI will create a stress-free and streamlined state licensing experience with support from our expert industry veterans and professional solutions.
About the role
We’re looking for a quota-carrying Field SDR to drive qualified sales opportunities exclusively through conference-based engagement. This role blends research, outreach, logistics, and in-person representation to maximize ROI from select industry events. You’ll be responsible for sourcing, planning, and executing our presence at high-impact conferences—from pre-event outreach through post-event follow-up—with a performance target of generating 12 qualified sales opportunities per month / per conference.
Candidates must have at least three years of experience in a quota-carrying role in which they generated qualified sales opportunities for a B2B software company.
Key Responsibilities
Conference Selection & Strategy
- Research and evaluate potential conferences based on:
- Volume of qualified contacts expected to attend.
- Saturation ratio of qualified vs. unqualified contacts.
- Prioritize events that yield the highest potential for opportunity generation.
- Present data-driven recommendations for event participation to leadership.
Pre-Conference Outreach
- Build target lists of attendees using event tools, sponsor lists, and prospecting platforms (e.g., LinkedIn, ZoomInfo, SalesLoft).
- Execute multi-touch outbound campaigns (email, social, phone) to book meetings at the event.
- Collaborate with Sales Development and Account Executives on outreach strategies and messaging.
On-Site Execution
- Represent the brand professionally and energetically at each event.
- Manage booth setup, staffing, and engagement activities, sometimes attending events alone.
- Facilitate meaningful conversations that lead to qualified sales opportunities.
- Capture detailed notes and follow-up tasks for each qualified sales opportunity or promising interaction.
Post-Conference Follow-Up
- Immediately follow up with qualified leads to secure qualified sales opportunities.
- Ensure clean handoff to the Sales team with context-rich notes.
- Track outcomes and learnings to improve future event performance.
Conference Logistics
- Handle all logistical aspects of event planning:
- Contacting organizers and securing sponsorships or exhibitor packages.
- Selecting optimal booth placement and negotiating fees.
- Coordinating shipping and return of booths, marketing collateral, and giveaways.
- Managing travel bookings and on-site needs.
Requirements
- 3+ years in a quota-carrying role – whether field marketing, SDR, or event marketing.
- Experience working directly with B2B SaaS Sales or Demand Generation teams.
- Strong analytical skills for conference selection and ROI tracking.
- Excellent project management and vendor coordination experience.
- Comfort with CRM tools, outbound platforms, and LinkedIn Sales Navigator.
- Willingness and ability to travel up to 35% of the time.
- Highly self-motivated and performance-driven with a consistent track record of hitting goals.
Success Metrics
- Monthly quota: 12 qualified sales opportunities created.
- Opportunity-to-conference ratio.
- Pre-booked meetings per event.
- Cost per opportunity generated.
Compensation:
- Base Range: $60,000-80,000
- Commission Range: $40,000-60,000
- On-target Earnings: $100,000-140,000
Benefits offered include:
- PTO & Paid Holidays
- Health, Dental, Vision Insurance
- Life Insurance
- STD / LTD
Why Join Us
This role is perfect for someone who loves the energy of conferences, thrives on ownership, and wants to directly impact sales pipeline through field-based demand generation. If you're equal parts planner, hustler, and relationship-builder, we want to hear from you.