Key Accounts Manager

WHY JOIN MADTREE AS KEY ACCOUNTS MANAGER?


MadTree is one of the most recognized independent brands in the Ohio and Kentucky market — and the Key Accounts Manager is one of the most important roles in keeping it that way. Our chain account channel is our largest sales driver. This role owns the relationships, the strategy, and the execution that determine how our brand wins on shelf — across major regional and national chain accounts that represent significant volume and visibility for MadTree.


You're joining a company that actually gives a f*ck — about its people, its community, and the way it does business. We're B-Corp certified, 1% for the Planet, and we've built something in Cincinnati that people are genuinely proud to represent. You're not just selling a product. You're representing a brand that stands for something — with a creative, passionate team behind you that wants to see you win.


If you're ready to own a channel, make a real impact, and do it at a company with purpose at its core — this is your seat.




WHAT YOU'LL DO:

  • Own key chain account relationships — Build and maintain trust-based partnerships with chain account buyers through strategic pitches, consistent follow-through, and a genuine understanding of what drives their business
  • Drive growth with a real plan behind it — Build and execute account-level strategies that deliver measurable volume and dollar share, and course-correct with urgency when results aren't tracking
  • Turn data into decisions — Synthesize insights from IRI, VIP, field observations, and distributor feedback to spot opportunities, close gaps, and make the case internally and externally
  • Navigate complexity without losing momentum — Manage competing priorities, contradictory market signals, and a high volume of moving parts — and still deliver clear, disciplined execution
  • Show up as a brand ambassador who knows the business — Represent MadTree with deep market knowledge, sharp category instincts, and the credibility that comes from doing the homework
  • Keep growing — Treat every win and every miss as data, stay curious about what's changing in the market, and make the people and partners around you better



Total Rewards & Benefits:

Transparent compensation
Consistent and flexible schedule time for your life appointments
401(k) with company match company-wide
Comprehensive health benefits (medical, dental, vision)
Paid Time Off – 18 days to start, increasing with tenure + 6 holidays annually
16 hours paid volunteer time annually + company-wide Community Impact Day
Enjoy what we create with regular gift cards for MadTree food, beverages, and merch
Nature-inspired workspaces designed to connect people to nature and each other
Face-to-face humanity—Real human connection, not screen isolation
A team that gives a f*ck – People who are passionate and genuinely care



WHO ARE WE?

Founded in 2013, MadTree is an award-winning brewery that's rooted in Cincinnati and planted in purpose. Driven to craft great beer - but more importantly - build a business dedicated to doing good, MadTree protects and celebrates nature while reducing impact on the environment. MadTree is a B-Corp certified company and proud member of 1% for the Planet with a commitment to donate 1% of sales to local, sustainable nonprofits. MadTree strives to create warm and welcoming experiences, exceed expectations, and most importantly, plant a better community. They put purpose in every pour, and raise a glass to doing things differently. Cheers.


We are MadTree. Rooted in Cincy. Planted in Purpose.


MadTree is committed to building a diverse, equitable, and inclusive workforce. We offer a competitive compensation package plus great benefits like subsidized health insurance, a retirement plan with a match, profit sharing, paid time off, and many other great perks.



KEY ACCOUNTS MANAGER


LOCATION: Cincinnati, OH, Hybrid — Primary home base at MadTree Oakley Taproom, with regular field presence required at key accounts across the OH/KY market and occasional regional travel

REPORTS TO: Sales Director

COMPENSATION RANGE: $62,245 - $87,296

VARIABLE COMPENSATION: Up to $12,000 annually (distributed quarterly, earned through achievement of key sales metrics)

SCHEDULE: M–F / Regular business hours, with flexibility for account needs including occasional evenings and weekends.

 


POSITION SUMMARY:

The Key Accounts Manager drives revenue growth by developing and managing relationships with key chain account buyers across our largest sales channel. This role requires a strategic thinker who can identify opportunities, negotiate effectively, and ensure flawless execution of programs and plans. They will be an avid MadTree ambassador who lives the behaviors — Connect, Grow, and Give a F*ck.



ESSENTIAL DUTIES AND RESPONSIBILITIES:

Account Relationship Management

  • Build and maintain trust-based relationships with key chain account buyers by developing and presenting strategic pitches designed to deliver volume growth and dollar share in the markets we serve
  • Conduct regular buyer meetings to sell-in new products, programs, and promotional activities — including new and limited-release products
  • Develop "second-level" relationships with store operations and management to gain a competitive edge in jump-ball retail opportunities
  • Maintain a consistent market visitation schedule across all assigned territories, working from a quarterly target account list with clear priorities and outcomes

Revenue Strategy & Business Development

  • Aggressively pursue new distribution opportunities and execute a strategic account plan that drives measurable growth in chain accounts, both on-premise and off-premise
  • Lead the development and execution of account-level initiatives within the Craft and RTD segments, including promotions, pricing, programming, and distribution strategies
  • Assist in Annual Business Planning by delivering customer overviews, category insights, and volume and financial forecasts that inform the broader commercial strategy
  • Develop and implement account-level survey processes to verify execution of programs and close gaps before they become problems

Data, Analytics & Reporting

  • Complete monthly and quarterly business reports based on data, observations, and insights from the market.
  • Manage VIP and Armadillo/IRI subscriptions, including new item submissions, portfolio maintenance, data discrepancy resolution, and KARMA Survey maintenance
  • Deliver in-depth analysis of brand performance and category trends to drive internal strategic planning, retail presentations, and monthly distributor planning sessions
  • Measure, monitor, and report on all Key Performance Indicators; develop and execute tactical plans to close any gaps against strategic targets
  • Communicate sales and promotional activity, monthly chain updates, pricing changes, new products, and promotional calendars to all relevant stakeholders in a clear and timely manner

Cross-Functional Collaboration

  • Serve as the connective tissue between key chain accounts, distributor partners, and the internal MadTree sales team — ensuring shared expectations, clear accountability, and disciplined execution across brands, programming, pricing, timing, and volume
  • Partner with internal teams (marketing, creative, finance) to align programming with brand strategy and ensure sell-in materials are sharp and on-brand

Company Culture & Professional Development

  • Enthusiastically participate in a minimum of 16 hours per year of paid volunteer work for MadTree Impact initiatives
  • Complete assigned training programs and maintain current knowledge of market trends, competitive landscape, and the three-tier system
  • Perform other job-related duties as assigned by management




QUALIFICATION REQUIREMENTS: what you’ve done

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. [Must be at least 21 years of age or older - if applicable].

  • Bachelor's degree in Business, Marketing, or a related field — or equivalent professional experience
  • 3+ years of sales experience in the craft beverage, CPG, or adjacent industry
  • 2+ years of experience calling on national or regional chain accounts
  • Demonstrated knowledge of the On and Off-Premise key accounts environment and the three-tier distribution system
  • Proven ability to build and maintain effective working relationships with top-level account decision makers, distributor partners, and internal stakeholders
  • Professional organizational, analytical, and communication skills — written and verbal — with the ability to tailor your message to different audiences
  • Demonstrated negotiation skills and the ability to think and act strategically in a competitive market
  • Ability to analyze high volumes of sales data from multiple sources, including IRI, VIP, iDig, and KARMA
  • Proficiency in Microsoft Excel for data entry, sales tracking, and ongoing spreadsheet management
  • Ability to build and maintain organized reporting tools and working documents using Google Sheets and/or Excel
  • Experience creating and delivering professional sales presentations using Google Slides or equivalent tools
  • Proficiency with Google Workspace and Microsoft Office applications
  • Valid driver's license with active auto insurance, a clean driving record, and a reliable personal vehicle
  • Ability to travel regionally up to 25% of the time, with occasional evening, weekend, and national travel as needed




PREFERRED QUALIFICATIONS (Helpful but not required):

  • Experience in the craft beverage industry with existing relationships in the OH and/or KY market
  • Familiarity with distributor management and national/regional chain account planning processes
  • Experience presenting category reviews and business plans to retail buyers
  • Comfort working in a fast-moving, independent environment with a high degree of ownership and autonomy




PHYSICAL REQUIREMENTS:

  • Ability to frequently sit, stand, walk, stoop, kneel, crouch, crawl, and climb
  • Ability to frequently talk and hear
  • Ability to occasionally lift and/or move up to 50 pounds
  • Ability to frequently reach with hands and arms; use hands to handle or feel objects, tools, or controls
  • Vision abilities required include close vision, distance vision, and the ability to adjust focus




WORK ENVIRONMENT:

The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job.

  • Work environments vary and include office settings, retail accounts, bars, restaurants, and production facilities
  • Employee occasionally works on wet floors and with wet equipment
  • Employee occasionally works in environments requiring sensory awareness (smell, sound, temperature variation)




Come Build Something With MadTree - Before You Apply


We review every cover letter. Keep it short — one page max. We want to hear two things from you, in your own words:


1. Why MadTree? Not what you read on our website. Why does this opportunity actually matter to you?


2. Walk us through your day. What does a typical week look like for you in this role — and what does great execution actually look like in the field?


Skip the summary of your resume. We'll read that. This is your chance to show us how you think!  


If you're a relationship-builder who runs toward complexity, loves turning data into strategy, and wants to rep a brand you're actually proud of — this is your seat. MadTree is growing, the market is competitive, and we need someone who gives a f*ck about winning the right way. 





Sales

Cincinnati, OH

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