CRM Specialist

MeUndies is a Los Angeles, CA-based underwear and loungewear company best known for its softer-than-soft basics. Founded in 2011, MeUndies disrupted the $110B underwear industry with the first online underwear subscription. Since then, the brand has inspired a passionate community of undie-obsessed individuals with its bold, comfortable products. And that’s only the beginning…


Today MeUndies has sold more than thirty million pairs of underwear and is profitable with double-digit YoY growth. It continues to redefine the subscription market by evolving the transactional subscription to a membership centered on community and relationships with the brand.


The innovative direct-to-consumer brand offers multiple purchasing options, including singles, packs, matching pairs, and monthly membership.


The CRM Specialist (Operational) is responsible for the operational management, maintenance, and optimization of the CRM platform within the organization. This role focuses on ensuring that CRM systems are running efficiently, data flows seamlessly, and business operations are supported through accurate and timely customer data. The operational CRM specialist plays a key role in executing and optimizing processes related to customer interactions, ensuring operational effectiveness.


Please note that this is a hybrid position of 4 days/week in our Los Angeles office


What You'll Do

  • Responsible for overseeing and executing all aspects of outbound campaigns within the CRM platforms: image slicing, coding campaigns, building journeys or automation workflows, quality assurance, scheduling campaigns, and confirming campaigns are sent. 
  • Manages and maintains email & SMS list, segmentation, and cohorts, and identifies opportunities for future campaigns or automations.
  • Data Integrity by monitoring deliverability and cleaning customer data to ensure accuracy, consistency, and relevance. Implement data validation protocols and ensure compliance with data privacy regulations (GDPR, CCPA, CAN-SPAM, etc.).
  • Develop strategies to segment customers based on behavior, demographics, and purchasing patterns to deliver targeted and personalized marketing campaigns.
  • Automate repetitive tasks within the CRM, such as data entry, report generation, and customer follow-ups, to improve operational efficiency.
  • Provide ongoing support to users of the CRM system and conduct training on operational processes, system updates, and best practices.
  • Optimize workflows and lead CRM integration with other tools and systems to create a seamless customer experience.
  • Troubleshooting and resolving system issues, errors, or bugs that impact CRM operations, collaborating with technical teams as needed.
  • Work closely with the marketing, sales, and customer service teams to ensure operational needs are met.

What You Have

  • Bachelor's degree in Business, Information Technology, Marketing, or a related field.
  • 2-4 years of experience working with CRM systems, ideally in an operational role.
  • Understanding of how to leverage data to trigger email/sms sends and personalize templates
  • Fervent attention to detail. You can confidently deploy emails free of grammar, spelling, typos, and other deployment errors
  • The ability to work both independently while working and communicating cross-functionally. Must be able to operate both strategically and tactically in a high-energy, fast-paced environment
  • You are as comfortable developing a high-level strategy as you are loading an email
  • A growth mindset: you love feedback and have a never-ending curiosity that drives you to learn and innovate
  • The ability to work with tight deadlines and prioritize multiple tasks as necessary
  • Strong project management skills and highly organized
  • A love of the retention marketing channels!


*Checking off some but not all the boxes?! NO worries, we would still love to hear from you! 


The base salary range for this full-time position is $85,000-$95,000. Within this range, individual pay is determined by various factors, including job-related skills, experience, and relevant education or training. Please note that the base salary range provided in this posting does not include any bonus, equity, or benefits you may be eligible for.


WHY WORK AT MEUNDIES?


It's more than a job.

We have focused on building a team of people who emulate our core values. We look for people who stay balanced, go further, build relationships, champion differences, and are humble. At MeUndies, we continue to maintain a stellar brand by working collaboratively and encouraging growth with learning opportunities. There is no such thing as a small achievement here - we celebrate it all! 


We look at the necessities.

We offer competitive equity/salary packages, including targeted annual bonuses, generous parental leave, a 401k, fantastic health benefits, open time off, and more. 


We have an office you’ll enjoy going to.

We currently have a hybrid work schedule where Fridays are optional work-from-home days, and Mondays, Tuesdays, Wednesdays, and Thursdays are in-office days. Although Friday is a remote/work-from-home day, the office is open, and you are welcome to come in! We’re set up to support comfortable working - hot desks, lounge, and casual seating areas, a Mother’s Room, an on-site gym & shower, and a kitchen that makes you feel like you’ve never left home. We’re dog-friendly, so your furry coworker can join you anytime. 


We don’t forget the most important things.

We want MeUndies to be a place where you feel safe and comfortable, and we encourage our employees to hold us accountable for keeping it that way. We encourage open communication and a People Ops team that is ready to help. When you work at MeUndies, we take your needs as an employee (and a person) seriously. Our doors are always welcome to feedback and suggestions!


Plus those special extra things.

We also know how important it is to connect with your team members outside of everyday work. We offer catered lunches every in-office day, holiday parties, off-sites, happy hours, and an annual retreat. You’ll also get a sweet employee discount to rebuild your underwear drawer with our top-notch prints. 


MeUndies is an equal opportunity employer and is committed to providing a workplace and hiring process free from discrimination. All employment decisions will be made, and all qualified applicants will be considered, without regard to age, race, creed, color, religion, sex (including gender, pregnancy, sexual orientation, and gender identity), ethnicity, national origin, ancestry, disability status, veteran status, genetic information, marital status, citizenship status or other legally protected characteristic protected by federal, state, or local law.  In addition, MeUndies will consider for employment all qualified applicants, including those with criminal histories, in a manner consistent with the requirements of applicable federal, state and local laws, including the City of Los Angeles’ Fair Chance Initiative for Hiring Ordinance.


Growth Marketing

Culver City, CA

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