About Mile Marker

Mile Marker is the preeminent, end to end award-winning media agency deliberately built for the ambitions of growth marketers. We provide an unmatched range of capabilities, simplified access to data profiles and a carefully layered technology stack that holds accountable our media plans, and the humans that develop them, to deliver measurable, impactful business outcomes with true integrity. For more information go to www.milemarkeragency.com.

About the role

Generate, a leading retail media platform, and a subsidiary of Mile Marker, is seeking an (Agency) Sales Manager to drive growth by leveraging their expertise in media agency outreach and ad/media channel sales. This hybrid role is ideal for a results-oriented sales person who excels at building relationships with agency contacts, managing sales enablement processes, and delivering compelling value propositions tailored to agency needs.

What you'll do

• Lead an inside sales effort focused primarily on media agency partners, utilizing the individual’s previous experience selling ad or media platform offerings
• Develop and execute targeted outreach sequences, including email, phone, and virtual meetings, to engage agency contacts and generate qualified opportunities
• Partner with marketing resources to create GTM sales/marketing collateral, including media kit
• For agreed upon agency (primary) and brand (secondary) efforts, manage the full Generate sales cycle: from prospecting and initial outreach to pitching and negotiating through to closing deals with agency stakeholders; utilize more senior Generate leadership for more complex/integrated deals
• Craft and deliver the value-based Generate pitch that clearly communicates the unique value proposition, ownership position in the marketplace and how the turnkey solution can provide measurable business outcomes
• Maintain and optimize sales enablement tools, sequences, and CRM workflows to ensure efficient pipeline management and accurate tracking of sales activities
• Develop and continually define a list of agency ICP so that outbound efforts are focused and targeted
• Build and nurture strong, consultative relationships with key agency decision-makers, acting as a trusted advisor and primary point of contact while building one on one relationships as necessary
• Analyze sales metrics, inclusive of fill rates and performance, as well as market feedback to continuously tailor the Generate offering to agencies; improve conversion rates, and inform product positioning
• Collaborate cross-functionally with the Generate media network team to align on messaging, campaign execution, and client onboarding to ensure operational efficiency
• Provide regular sales forecasts, pipeline updates, and performance reports to senior leadership
• Stay current on retail media trends, competitive landscape, and agency business models to anticipate client needs and industry shifts
• Become familiar with Generate production capabilities, including cost/pricing to bundle production and advertising services as needed
• Book end the outreach of agency partners with brand direct communications

Qualifications

• 3+ years of sales experience in a high growth environment
• Understanding of the retail media and digital advertising ecosystem preferred
• A proven track record of selling advertising or media solutions into agencies with a specific emphasis on platform sales
• Demonstrated ability to simplify sales cycles and close deals with agency stakeholders in line with their current and future needs
• Strong experience designing and executing sales enablement sequences and outreach strategies, including new and innovative ways to communicate key messaging
• Excellent communication and presentation skills with the ability to articulate value propositions and tailor pitches to agency audiences
• Proficiency with CRM systems and sales enablement tools; strong analytical and reporting skills
• Ability to overcome sales objections and effectively manage negotiations
• Bachelor’s degree in business, marketing, communications, or a related field preferred

The pay range for this role is:

$65,000 - 115,000 USD OTE per year

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