Our product & mission

North One is a business banking and financial management platform for small businesses across America. We don’t stop at being a faster, easier and simpler version of a bank - we’re focused on creating better financial outcomes for our customers by changing the definition of what a bank can do.  We’re building a digital finance department for every small business in America with our business bank account as its foundation. 

Our mission is to build a connected business banking and financial management platform that lets anyone run a successful small business. Our team believes deeply in the transformative power of entrepreneurship and wants to democratize taking ownership of your economic independence.

North One is looking for a Product Marketing Specialist to join our high performing team 🚀. We are a remote-first, venture-backed startup at the heart of the FinTech movement and we’re  reshaping financial services and banking for small businesses across America. We are backed by some of the best VCs in the world and are solving important problems. 

Our product & mission

North One is a business banking and financial management platform for small businesses across America. We don’t stop at being a faster, easier and simpler version of a bank - we’re focused on creating better financial outcomes for our customers by changing the definition of what a bank can do.  We’re building a digital finance department for every small business in America with our business bank account as its foundation. 

Our mission is to build a connected business banking and financial management platform that lets anyone run a successful small business. Our team believes deeply in the transformative power of entrepreneurship and wants to democratize taking ownership of your economic independence.

Our team

We ❤ our product and our customers!  As our Product Marketing Specialist, you’ll work with our world-class Marketing team. Reporting to our Product Marketing Manager, you’ll be joining a team who have helped build companies like Chime, Twitter, Instacart, E-Trade, McKinsey, Etsy, eBay and more. 

We’re a team of A-players who are all-in on solving big, important problems. Feeling it?

REQUIREMENTS

Some of what you will be doing includes:

• Support product launches from end to end: Coordinate and communicate launch timelines, build internal documentation, and execute launch plans across multiple channels.
• Build and manage lifecycle marketing campaigns: Set up, segment, and schedule multi-channel campaigns using tools like Braze and Appcues. Monitor performance and recommend optimizations for future iterations.
• Own campaign operations and logistics: Set up email flows, organize files and assets, QA messages before they go live, maintain documentation, and ensure all communications are on-brand and accurate.
• Create and maintain reporting dashboards: Track KPIs across campaigns and launches. Build dashboards to help the team understand what’s working, what’s not, and where we can improve.
• Measure campaign performance: Analyze results across channels, surface insights, and identify actionable opportunities.
• Manage cross-functional collaboration for campaigns: Work closely with Content, Design, Product, Engineering, and Compliance to align on timelines, messaging, and deliverables.
• Keep product marketing organized and on track: Help manage and update key documents like calendars, customer journey maps, messaging guides, launch checklists, and internal trackers to ensure everything is easy to find, current, and actionable.

The skills required for this role - 

• You have a BS/BA or equivalent experience in Business, Marketing, or related field
• You have a minimum 1 year of marketing experience
• You have strong project management and organizational skills
• You have experience supporting go-to-market campaigns or product launches

Bonus points - 

• You have experience working in fintech, banking, or B2B SaaS
• You have familiarity with tools like Braze, Miro, Figma, Mixpanel, and/or Appcues
• You have copywriting experience with the ability to write within brand guidelines and maintain a consistent tone of voice across channels
• You come from a family of small business owners

BENEFITS

As a valuable member of North One’s team, you’ll get:

• Family coverage of top-tier health/dental benefits: Get the right coverage for what matters most.
• Remote-first work: You decide where you work. You can work from home, visit one of our in-person hubs, or work while you travel.
• Professional development budget: Enjoy an annual budget to deepen your expertise
• Powerful gear: We’ll make sure you have the right tech to do your best work.
• Market range for this role at North One is $65,000-$75,000 CAD. Please note that at this time, we are only considering applicants who reside in Canada.

Few people have been trained for this sort of role, and research shows that women and people from underrepresented groups are less likely to apply if they hav›en’t satisfied every requirement. If you are this close to what we’ve described, but aren’t sure, apply. Let’s figure out together if this is where you could shine.

North One is proud to be an equal-opportunity employer and celebrates diversity. We welcome all applicants regardless of race, colour, gender, age, religion, sexual orientation, disability status or national origin.