Paradise Media is an affiliate marketing company at the forefront of digital marketing, dedicated to empowering consumers to make informed choices when it comes to products and services using strategic and innovative digital marketing campaigns. With a strong commitment to transparency, consumer empowerment, and performance-driven marketing, Paradise Media aligns advertisers and affiliates to provide consumers with information to make the best choices for their needs.

About the role

Content Specialist - Sleep

We seek a talented Content Specialist in Sleep industry to join our Health & Wellness team and contribute to our growing portfolio. The ideal candidate is passionate about the Sleep industry, possesses excellent writing skills, and is adept at creating engaging and informative content that resonates with our target audience.

As a content specialist, you will be crucial in developing content to inform and sell different products. Your content should be engaging and informative to help a highly engaged audience make decisions.

Role & Responsibilities: 

• Researching and writing high-quality content on topics related to mattresses, pillows, blankets, sleep devices & medications.
• Optimizing content for SEO to improve search engine rankings and increase organic traffic.
• Proofread content to ensure accuracy, clarity, and adherence to laws, guidelines, and partner requirements.
• Keeping up-to-date with industry trends, developments, and regulatory changes to provide relevant and timely content.
• Assisting in creating marketing materials, press releases, and other promotional content as needed.
• Contributing to brainstorming sessions and strategic discussions to identify content growth and improvement opportunities.
• Forum moderator and contributor, including but not limited to Quora, Reddit, and other onsite experiences in our portfolio of sites.

• Proven experience as a writer/editor in the Sleep industry, included but not limited with experiences with U.S. brands like Saatva, Nectar, Purple, Ghostbed, Leesa and other industry leading brands in the sleep sector.
• Significant experience in developing and implementing user-generated content (UGC) strategies.
• Excellent writing, editing, and proofreading skills with a keen eye for detail and accuracy.
• Strong understanding of SEO principles and best practices.
• Passion for the health & wellness industry, particularly in the sleep sector.
• Ability to conduct thorough research and translate complex information into engaging and accessible content.
• Ability to work independently, manage multiple projects simultaneously, and meet deadlines in a fast-paced environment.
• Flexibility to adapt to changing priorities and willingness to take on new challenges.
• Excellent communication and collaboration skills, with the ability to work effectively in a team environment.
• Experience with generative Artificial Intelligence tools.