Demand Generation Manager

About Paubox

Paubox helps healthcare providers focus on their patients rather than stressing about HIPAA compliance and security because we work in the background and automatically encrypt all outbound emails. 

We’re the leader in HIPAA compliant communications, our customers absolutely love us, and we’re a seriously strong team. While Paubox customers are healthcare providers of all sizes, your focus will be on mid-market healthcare organizations to grow leads so Sales can close more deals. 

So if this sounds like something you’re excited about and you have the right skills and drive, let’s talk about the team you’ll be working with.

You’ll join a small but very experienced marketing team where your voice will be heard, and you’ll be the driver of most of your marketing ideas. We’re supportive of each other and talk often, but we get the space we need to be creative too. We absolutely crush it at events and SEO, and we’re looking to open up a new channel and that’s where you come in. 

About the role

You’re a marketer obsessed with growing the sales pipeline. You’re the Sales Team’s favorite person, you love crafting compelling messaging and content, and you love deep-diving into a new channel to do things the best way possible. 

You’ll help us get in front of the right people in scalable, repeatable ways and build interest and demand for our suite of products.

You’ll join a fast-growing startup that solves a real problem in the healthcare industry - helping companies secure their data and facilitating open communication between providers and patients. If you’ve ever felt frustrated with EHR portals and a lack of communication with your doctor, you’ll understand the problem Paubox solves with this rewarding role.

Your day-to-day

  • Design and implement demand generation strategies that align with Paubox company and ARR goals

  • Collaborate with sales and engineering to develop a deep understanding of Paubox products and customers

  • Create and manage multi-channel marketing campaigns including email, content marketing, social media, etc. 

  • Oversee the execution of all marketing campaigns from start to finish

  • Develop and implement lead nurturing programs using HubSpot

  • Help drive website traffic and conversions through effective SEO practices

  • Stay up to date with industry trends, new technologies, and best practices in growth marketing and demand generation

  • Build and maintain partnerships with 3rd party websites and communities

What you'll need to succeed

  • 3+ years of deep experience in demand generation

  • Experience in Mid-market or Enterprise Marketing

  • Excellent content creation skills and the ability to craft messaging that understands the audience

  • Comfortable working with design tools like Canva

  • Experience using Hubspot

What you'll get from us
  • A fully-remote work environment, no RTO here!
  • Cigna or Kaiser Permanente healthcare coverage (location dependent)
  • Dental and vision insurance through Guardian
  • 401(k) retirement account
  • Sick and vacation time totaling 28 days per year
  • 8 paid annual holidays
  • Stock option grants
  • Company-provided Macbook
  • $500 quarterly stipend for professional development

Salary data for this role
  • Base salary for this role is set at $115,000
  • Annual bonus potential is $28,000

Marketing

Remote (United States)

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