About PDQ
PDQ, founded in Salt Lake City, UT, makes device management simple, secure, and Pretty Damn Quick. IT teams use our products to reduce complexity, improve efficiency, and enhance control in their unique environments. We are backed by TA Associates, a top-tier global PE fund. SimpleMDM and SmartDeploy are powered by PDQ.
PDQ's Mission: We make device management simple, secure and pretty damn quick.
PDQ's Core Values: Honesty, Ownership, Collaboration and Improvement.
Job Description:
*This is a full-time role open to remote candidates living in the following US states: AR, AZ, CO, CT, FL, GA, ID, IL, IN, KY, MD, MI, MN, MO, NC, NH, OK, OR, TN, TX, UT, VA, WA, WI.
The Paid Media Senior Specialist is an individual contributor role that is responsible for executing and improving paid media strategies across PDQ’s suite of products. This role is critical to growing awareness and adoption of PDQ products through the deployment and optimization of targeted paid media campaigns that resonate with our technical audience.
What you'll be doing:
Develop, implement, and optimize paid media campaigns for multiple brands/products, with a focus on search
Manage day-to-day bid adjustments to ensure proper pacing and maximum pipeline impact
Build and deliver reports on major KPI performance as defined by senior leadership on a regular basis
Inform overall paid media strategy and adjustments using KPI reporting and industry best practices
Partner with other members of the growth team to optimize ad copy, landing pages, and conversion rates across key campaigns
Collaborate with broader marketing team to create and optimize campaign assets for other teams
Partner with paid media agency to execute on agreed upon recommendations, providing insights and feedback to optimize performance
Drive experimentation of new paid media marketing opportunities and tactics based in competitive and audience research
We're looking for people who have:
5+ years of paid media marketing experience, especially in search
Previous success managing paid media campaigns (minimum $300k annual budget)
A positive attitude and a passion for problem-solving
Proven experience managing and executing paid media campaigns across the entire buyer journey
In-depth knowledge of paid media platforms and tools
Strong organizational skills to execute numerous projects and initiatives
Strong analytical skills with the ability to interpret data and inform data-driven decisions
Demonstrated ability to collaborate across teams and drive results in a fast-paced environment
Tools we use:
- Microsoft Office 365
- Slack
PDQ Perks & Benefits:
PDQ offers all of the great perks and benefits you'd expect from working at a very cool tech company, and even some you might not expect, including:
- 4-Day Work Week
- Managers who champion professional development
- 100% Premium Coverage for medical, dental and vision for you and your dependents
- 100% Premium Coverage for Short Term Disability, Long Term Disability, Life, and AD&D Insurance
- Company Match of the first 6% of your employee deferrals
- Flexible Paid Time Off Policy that treats you like the adult that you are
- Health Savings Account (HSA) and wellness incentives
- Quarterly Company Values Award (team member nominated)
PDQ is proud to be an equal opportunity workplace and do not discriminate on the basis of sex, race, color, age, pregnancy, sexual orientation, gender identity or expression, religion, national origin, ancestry, citizenship, marital status, military or veteran status, genetic information, disability status, or any other characteristic protected by federal, provincial, state, or local law. If you would like to request reasonable accommodation for a medical condition or disability during any part of the application process, please contact hr@pdq.com.
*The majority of PDQ's full-time roles do not qualify for sponsorship of employment visas such as the H-1B visa. This applies to scenarios where a candidate might possess temporary work authorization during their schooling or after graduation (e.g., CPT, OPT), but would require H-1B visa sponsorship within a few years of employment to retain eligibility for employment.