Who We Are:

Customer experience is the key to growth, but other customer experience management platforms ignore that customer-facing teams often hold that key. They’re the people who can take feedback from customers and take immediate action to create change.

At AskNicely, we believe great experiences start with clarity and recognition. That’s why we built a platform focused on uncovering powerful insights, taking action, and motivating teams to deliver their best.

Trusted by over 1,000 service businesses and backed by top investors, AskNicely is on a mission to grow people-powered businesses everywhere.

AskNicely is an AI-powered customer experience platform built for multi-location service businesses.  It captures real-time customer sentiment and proactively turns that into actions that grow reputation and attracts and retains customers.

What differentiates AskNicely?

• Real-time, actionable insights through AI
• • Instantly analyzes customer sentiment (surveys, reviews and more) to provide actionable insights to all levels of the organization.
  • Identify issues and fix them immediately. Instantaneously reward positive behavior.
• Built for multi-location, service businesses, not data analysts
• • Real-time, actionable insights for everyone:  from the head office to the branch to the individual customer-facing employees.
  • Manage customer feedback and reviews to reduce churn, improve reviews and grow referrals.
• Designed to deliver growth through exceptional customer experiences
• • Insights and action from AI. An unparalleled customer success team to help you drive culture change.
  • More than spreadsheets and reports - actions to improve customer experience and drive culture change at the point of service delivery.

Benefits

• Free optional health insurance through Southern Cross
• Accrue up to 4 weeks annual leave  - plus an 5 extra "Nice Days" per year
• Flexible, remote work environment 
• 8 Weeks Paid Parental Leave
• Yearly Learning and Development reimbursement stipend

Cultural Pillars

If, like us, you put a lot of value in culture, lifestyle and opportunity as well as benefits, you'll like what's on offer here (watch this).

Lot’s of people ask about the culture at AskNicely. There are three non-negotiables to what we call “living in the purple”:

• Be NICE: We believe a great business can be built by nice people that are nice to each other.
• Play to WIN: Bring your "A" game. We have high standards but favor speed over perfection.
• Love your FEEDBACK: Get feedback to improve your game and give feedback generously to help others improve theirs.

What You'll Do

You’ll lead the product execution across the business while assisting the CPO in developing the product strategy. You'll be responsible for defining and delivering a compelling product vision, building and coaching a high-performing product team, influencing engineering and ensuring alignment between product, customers, and company goals.

This is a hands-on leadership role that requires strategic thinking, operational rigour, and a deep understanding of SaaS and customer-centric development.

• Lead the product roadmap – prioritise initiatives, define success metrics, and communicate clearly to stakeholders.
• Be the messenger - Build internal buy in for product initiatives through strong story telling and communication around product strategy and value.
• Drive the product strategy – align it with company objectives, market opportunity, and customer needs.
• Mentor and grow the product team – provide clear goals, feedback, and development opportunities.
• Collaborate and influence cross-functionally – work closely with Engineering, Customer Success, Marketing, Sales, and Leadership.
• Champion the voice of the customer – bring data and insights into every decision; lead discovery processes.
• Measure success and iterate fast – use data to validate ideas, track adoption, and drive improvements.
• Own product lifecycle management – from ideation to sunset, ensure timely, quality releases.

Who You Are

• Proven experience in a senior product leadership role within a SaaS business (Head of Product, Director of Product, or similar).
• Strong strategic thinking, with a track record of delivering results in scaling environments.
• Deep understanding of agile product development and working closely with engineering teams.
• Excellent communication and storytelling skills – you can align and influence across all levels.
• A natural leader who inspires teams and builds a culture of ownership, experimentation, and accountability.
• Customer-obsessed, data-driven, and outcomes-focused.

Studies have shown that, while men will typically apply to a role when they have 60% of listed qualifications, women and marginalized communities tend to only apply when they meet 100% of the listed qualifications. Upholding marginalized communities is central to our core at AskNicely, so we encourage you to apply, even if you don't meet 100% of listed criteria.