Head of Marketing

Trustible exists to give organizations the clarity to adopt AI safely and at scale. As an AI-native Public Benefit Corporation headquartered in the Washington DC area, we build purpose-built AI governance software that helps global enterprises manage AI risk, comply with evolving laws and standards, and make trust a provable part of their AI strategy. Our platform embeds expert-level governance intelligence directly into how AI is reviewed, approved, and governed over time, so teams can scale AI with confidence and trust.

We work with Fortune 500s and large, regulated enterprises (financial services, insurance, healthcare, defense) including Mass General Brigham, Kimberly Clark, Leidos, and Boston Scientific. We’re VC-backed by Lookout Ventures, Harlem Capital, InnerLoop Capital, FoundersX, Alumni Ventures, and more, and growing quickly as AI governance becomes a board-level requirement.

About the Role

AI governance is a new category, and the market is deciding which names it remembers and trusts. You’ll make sure Trustible is one of them.

You’ll report to the CEO and lead marketing through its next stage of growth. This is a player-coach role: you’ll build and execute alongside the founders while managing the team that scales it. You’ll manage three goals:

• Brand: Thought leadership, content, events, analyst relations, and partners that make Trustible the name people cite in AI governance.
• Demand generation: Close work with Sales to drive high-quality inbound and pipeline growth in enterprise and mid-market accounts.
• Product marketing: Category creation, positioning, and messaging for a complex enterprise platform.

You don’t need to be an expert in all three. You do need to know what great looks like in each, and to find people/partners who fill your gaps.

What You’ll Do and Bring

• Set the strategy. Set marketing strategy with the founders and own the pipeline and ROI targets that follow from it.
• Lead and build a team. Recruit and manage a diverse mix of in-house marketers, contractors, agencies, and partners. You’ve done this before.
• Own the budget and the numbers. Set KPIs, report on pipeline contribution and ROI by channel, and hold yourself accountable to them.
• Build pipeline with Sales. Partner with Sales and BDAs on targeting, lead quality, and win/loss. You’ve supported enterprise sales teams closing six-figure deals.
• Use AI GTM tools and agents. Apply them to segmentation, targeting, and advertising. You’re already highly proficient.
• Define the category. Shape the narrative and tailor messaging by persona (CAIOs, CIOs, CROs, General Counsel) and vertical. You can explain complex technology to technical and non-technical executives.
• Run the brand engine. Content, analyst relations, events, and partner co-marketing, all working toward one story.
• Take creative risks. Try bold ideas that cut through the noise, measure them honestly, and adjust fast.

You have 8+ years in B2B enterprise software marketing, including 2+ leading teams, strong writing skills, and AI fluency (or a demonstrated ability to get there fast).

Preferred: Experience in AI, GRC, privacy, security, or compliance software. Experience marketing to enterprises. Experience with category creation or analyst relations.

Why Trustible

• Own marketing in one of the fastest-growing segments of the AI ecosystem.
• Work directly with an experienced founding team, with real budget and the authority to build your team.
• Join a mission-driven Public Benefit Corporation helping organizations adopt AI safely.
• Competitive compensation, equity options, and benefits.
• Hybrid work environment (in office 2-3 times a week, WFH Mondays and Fridays).