About Propellic

At Propellic, we're not just a marketing agency, we're the transformation catalyst in the travel and tourism industry. Since 2014, our mission has been to increase diversity in thought through the power of travel. Specializing in SEO and Paid Media, we aim to inspire 1 billion trips, becoming an industry leader in digital marketing for travel brands.

About the role

🌟 Propellic is seeking an experienced Digital Marketing Manager to take the lead on delivering integrated Paid Media and SEO campaigns for travel brands. This role requires strong expertise in managing Google and Meta ad platforms, technical SEO knowledge, and the ability to create data-driven strategies to meet client goals. You will develop, execute, and optimize campaigns while ensuring seamless client communication and reporting.

What You’ll Do

• Conduct advertising tracking health audits and performance assessments.

• Perform paid media and SEO audits and competitive analysis to identify opportunities.

• Develop and manage Google Ads, and Meta campaigns.

• Provide ROAS analysis and target audience assessments to enhance performance.

• Conduct primary and competitive keyword research, including gap analysis.

• Provide technical SEO analysis and on-page recommendations for optimization.

• Develop and maintain SEO editorial calendars and manage content creation efforts.

• Create or optimize service pages and articles aligned with SEO strategy.

• Collaborate closely with clients via monthly calls, email updates, and Slack.

• Monitor and report on campaign performance with actionable insights.

Qualifications

• 3-5 years of digital marketing experience, with travel industry experience preferred.

• Proven expertise in Google Ads and Meta Ads campaigns.

• Strong understanding of technical SEO, keyword research, and on-page optimization.

• Ability to analyze ROAS, campaign performance metrics, and audience insights.

• Proven ability to manage multiple campaigns and coordinate deliverables efficiently.

• Strong organizational, communication, and client management skills.

• Experience with Slack and other communication tools to manage client relationships.

What We Offer:

• 🏠 Remote work flexibility in a global team environment.

• 🩺 Partially-covered medical, dental, vision benefits, and a generous (5%) 401k match.

• 📚 Continuous learning opportunities, including industry conferences.

• 💡 A creative and strategic role with a focus on client partnerships, not sales.

• 🚀 A chance to be a part of a company shaping the future of travel through marketing.

Work Environment Requirements:

• 🌐 As a remote-first company, enjoy the flexibility to work from anywhere.

• 💻 Must be proficient with modern technology and virtual collaboration tools.

• 🛠️ Reasonable accommodations available for qualified individuals with disabilities.

Commitment to Diversity:

• 🌈 Propellic is dedicated to creating a diverse and inclusive environment. All qualified applicants will receive equal consideration regardless of background or identity.

Application Process:

• Initial screening interview

• Project (sample campaign)

• Career history interview

• Reference interviews