Social Media / Growth Marketing Manager

[About StudioXID] 

ProtoPie is the easiest interactive prototyping tool for all digital products. Designers can turn their UI/UX design ideas into highly interactive prototypes for mobile, desktop, web, all the way to IoT and beyond. They can explore, validate, and test design solutions and ideas by creating very realistic, production-like prototypes without code and without the help of engineers.
ProtoPie is widely used by various companies all over the world across many industries, e.g., Google, Microsoft, Meta, Nintendo, BMW, Samsung, Tencent, Reddit, Bytedance, and Disney. Plus, ProtoPie won no.1 Advanced Prototyping tool in the UX Tools 2022 Design Tools Survey.


[About the role]

As a Growth Marketing Manager responsible for our social media marketing channels, you will be responsible for planning and executing social media marketing strategies, and ideating and producing social media content — with the goal of growing our brand awareness, generating sales leads and website conversions using our social media channels on LinkedIn, YouTube, X etc.

We are looking for a highly ambitious and talented Growth Marketing Manager with experience in social media marketing and content creation, and a proven track record of successfully growing social media channels and driving meaningful results such as revenue and leads.


[Responsibilities]

  • Plan and execute social media strategies, aligned with our growth marketing KPIs and business goals.
  • Ideate and produce engaging social media content that strongly resonates with our target audience (especially B2B SaaS audience of UI/UX Designers and UX Engineers in the United States).
  • Post actively and frequently across all of our social media channels to ensure a fresh and engaging content stream.
  • Actively engage with our audience (followers, potential followers and relevant influencers) to increase reach, engagement and following.
  • Use social media analytics tools to track and report results back to the Marketing team to prove the efficiency and impact of your campaigns.
  • Work cross-functionally with e.g. 1) the Marketing team, to ideate and launch multi-channel marketing campaigns, and 2) the Sales team, to align on prospecting and lead generation activities.

[Qualifications]

Must
  • 3+ years of experience as a Social Media Marketer or a Growth Marketer with a focus on social media marketing.
  • Native or fluent in English, speaking and writing.
  • Experience of managing social media channels for a B2B company and preferably SaaS.
  • Experience of ideating and producing content such as copy, images, videos, tutorials etc.
  • Experience of managing the following platforms: LinkedIn, YouTube and X.
  • Deep understanding of best practices and strategies to optimize campaigns for the various social media algorithms to maximize their reach and impact.
  • Proven track record of significantly growing social media channels in terms of followers/subscribers and engagement.
  • Ability to both strategize and execute social media marketing campaigns and initiatives.
  • Ambitious, result oriented, self-starter, as this role requires you to work independently to drive meaningful results and be solely responsible for our social media channels.
Plus
  • Based in Seoul, South Korea.
  • Experience of targeting verticals such as high-tech and automotive companies, or companies in the NASDAQ or S&P500.
  • Experience from working with Product-led-growth strategies.
  • Experience from working in a startup environment.
  • Experience with design tools and image editing tools such as Figma or Adobe, and able to utilize them for creating content.
  • Experience with video editing tools for simple content creation such as adding effects, transitions and/or captions.
  • Experience from working in a global company with international team members.

[How We Work]
Team ProtoPie Works with 5 Company Values

1. Autonomy & Responsibility

We respect everyone's autonomy while taking responsibility for freedom and for judgment between right and wrong for the company.

2. Communication & Trust

We share information, communicate transparently, and build trust with our colleagues and customers.

3. Integrity

We draw a line between personal and professional lives and work with high moral standards.

4. Global Citizenship

We respect each cultural trait and always consider the global market in work.

5. Team Player

We collaborate with colleagues, help others actively, and respect others' professionalism and authority.

[Benefits and Welfare]

1. Flexible work environment

Our working hours and locations are based on flexibility, but we still work together. The members of Team ProtoPie are working in Canada, Sweden, China, and other nations worldwide.

2. Special Grant Vacation

Recharge your batteries! We believe innovation stems from a clear and relaxed mind rather than an overworked one.

3. Welcome Awards

For new joiners, we support KRW 1,000,000(USD 830) for buying personal peripherals and items for better work efficiency.
- Desk, Chair, Tablet PC, Mobile, Smartwatch, etc.

4. Education Benefits

We believe that members’ growth and happiness lead to the team’s growth. We support members in buying books and taking classes they want: language, instrument, anything you want to learn.

5. Healthcare Benefits

We understand that our people can bring their best selves to work when they and their families are taken care of.
- Medical check-ups, Gym, Physical activities, Vision care, Medical treatment(pets included)

6. Internet & Communication Benefits

We support internet and mobile expenses to enrich our remote working environment.

7. Congratulations & Condolences

We support members’ life events both in joy and in sorrow.

[Working Arrangements]
  • Flexible working hours (Generally from 10 AM to 7 PM KST in HQ).
  • Full-time position (during the first 3 months—the probation period, the employee will receive 100% of their salary).
  • HQ: Itaewon, Seoul, South Korea

[Hiring Process]
  • Submit resume or CV > 1st Interview > 2nd Interview > 3rd Interview > Decision and Negotiation.
  • Interview process may be slightly changed depending on the position.
  • All interviews will be conducted via video call.
  • Employment will be terminated if you are found to have falsified information on your resume and portfolio.


If you have any questions, please feel free to reach us at job@protopie.io


CRO

Seoul, South Korea

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