About Offprem Technology
We are a team of talented, highly skilled professionals in Salesforce consulting. Our consultants are some of the best in the industry and focus on all Salesforce, all the time. We’ve been around since 2016 and although we are headquartered in Indiana, we are remote friendly and hire across the United States. Whether you are an experienced consultant or you are interested in starting a career in the Salesforce ecosystem, we want to hear from you! Interested? Keep reading to see if this role is right for you!
About the Role
The Marketing Cloud Technical Architect is responsible for designing and delivering real-time, data-driven personalization solutions for Offprem’s customers, with a primary focus on Marketing Cloud Personalization (Interaction Studio).
This role leads end-to-end solution design and remains hands-on as needed, building and configuring components that power dynamic customer experiences across channels. You will work closely with both business and technical stakeholders to ensure solutions are scalable, measurable, and aligned to customer goals.
Exposure to Marketing Cloud Intelligence for performance measurement and optimization is beneficial. Experience with Salesforce Data Cloud (Data 360) and leveraging unified customer data to enable personalization is a strong plus.
What You’ll Do
- Translate business requirements into scalable personalization solutions
- Design end-to-end architectures supporting real-time decisioning, behavioral tracking, and cross-channel experiences
- Lead technical design discussions and guide implementation for Marketing Cloud Personalization
- Configure and implement event tracking, site maps, and decision logic
- Integrate data sources and systems using APIs, SDKs, and modern data pipelines
- Define data flows that support segmentation and personalization at scale
- Communicate technical trade-offs clearly to stakeholders
- Review build work to ensure quality and scalability
- Support measurement and optimization of personalization strategies
Required Skills
Marketing Cloud Personalization (Interaction Studio):
- Real-time personalization architecture
- Site Map configuration, rules-based and AI-driven decisioning
- Behavioral tracking and event configuration
- JavaScript
- Audience segmentation and targeting
Core Technical Architect Competencies:
- End-to-end solution design and ownership
- Integration patterns and data flow architecture
- APIs and system integrations
- Client-facing technical leadership
- Scalability and performance focus
Preferred / Nice to Have
- Marketing Cloud Intelligence exposure
- Salesforce Data Cloud (Data 360) or CDP experience
- Data modeling and identity resolution
- Understanding of MarTech ecosystem
Company Benefits and Perks
Authenticity & Verification Notice
As a client facing organization we value integrity and authenticity throughout our hiring process.
Candidates may be asked to validate technical knowledge, experience, education, and certifications through structured assessment and credential verification prior to hire.
*Offprem Technology provides equal employment opportunities to all employees and applicants for employment without regard to race, color, gender, sexual orientation, gender identity, religion, national origin, age, disability, genetic information, or protected veteran status.
Engineering
Remote (United States)
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