OnePet owns and operates a portfolio of digitally native pet brands on a mission to help pet owners discover, decide, and purchase the safest and most trustworthy pet products or services online. To do this, we operate brands across three distinct business modes: media, digital services, and commerce. At OnePet, we encourage our community to make an impact that matters. To achieve this, we operate across three distinct business models: media, digital services, and commerce. At OnePet, we encourage our team to make an impact that matters and are passionate about improving the lives of pets and their owners. Our portfolio includes:

Honest Paws: A leader in the pet health and wellness space, offering high-quality, organic products designed to improve pets’ lives.

CertaPet: A trusted digital service platform that helps pet owners access services like emotional support animal resources and pet travel documentation.

Total Vet: A provider of comprehensive veterinary solutions to support pet health and wellness.

Additional Brands: Acquired or developed to align with OnePet's mission of enhancing pet care and ownership experiences.

What you'll be part of

OnePet is a portfolio of digitally native pet brands on a mission to help pet owners discover, decide, and purchase the safest and most trustworthy pet products or services online. To do this, we operate brands across three distinct business modes: media, digital services, and commerce. At OnePet, we encourage our community to make an impact that matters. 

TotalVet is a growing pet health brand under the OnePet family, focused on bringing accessible, science-backed at-home health testing  and health solutions to pet parents. Our expanding product portfolio spans at-home reagent tests, mail-in DNA and allergy panels, microbiome testing, and novel health testing innovations — all designed to help pets live longer, healthier lives.

We’re a lean, entrepreneurial team that moves fast and values people who can think strategically and roll up their sleeves to get things done. 

Work you'll do

TotalVet’s health testing  roadmap spans a range of test formats and health categories — from at-home reagent tests and mail-in DNA panels to microbiome and other novel health tests. You’ll work across the full product lifecycle, including:

• Evaluating new product opportunities and assessing their commercial and operational feasibility
• Vetting and onboarding manufacturing and laboratory partners, including OEM/ODM relationships
• Guiding active products toward launch — from partner alignment and build-vs-buy analysis to consumer-facing sampling instructions and go-to-market messaging
• Leading competitive analysis and developing differentiation strategies for products entering established categories
• Shaping positioning and messaging for first-to-market innovations with no existing category playbook

The mix of roadmap-stage and launch-ready work means you’ll need to be comfortable in both scouting mode and execution mode — sometimes in the same week.

Responsibilities:

Partner Management

• Serve as day-to-day point of contact for external manufacturing, laboratory, and product partners
• Lead vendor vetting and partner diligence for early-stage product opportunities
• Collaborate cross-culturally with OEM partners, including China-based manufacturers, managing time-zone logistics and manufacturing specs

Product Development & Launch

• Move products through the pipeline from early-stage evaluation to active development to market-ready launch
• Evaluate build-vs-buy and white-label trade-offs on dimensions of margin, quality, speed, and brand control
• Design consumer-friendly sampling instructions for at-home collection kits (e.g., dry blood spot, reagent-based, fecal/urine formats)
• Help shape go-to-market positioning and messaging, including for novel products entering unestablished categories

Strategy & Competitive Intelligence

• Lead competitive analysis for products entering crowded categories (e.g., canine microbiome testing)
• Develop clear differentiation narratives for each product
• Support multi-species product positioning across dog-only, cat-only, and dual-species formats

Cross-Functional Collaboration

• Work closely with the TotalVet brand lead and OnePet leadership to align product priorities and timelines
• Coordinate with marketing, ops, and other stakeholders on launch readiness

What We’re Looking For

Required

• 3+ years of product management experience in diagnostics, medical devices, or health testing products — veterinary, animal health, or human health backgrounds all welcomed
• Experience bringing a diagnostic or health testing product to market, with an understanding of the regulatory, scientific, and consumer-facing dimensions involved
• Demonstrated ability to manage external vendor and partner relationships end-to-end
• Strong commercial instincts: you understand margin trade-offs, white-label dynamics, and launch sequencing
• Excellent written and verbal communication — you can write a clear brief, run a productive partner call, and draft consumer-facing copy
• Comfort working independently in a part-time, remote capacity with minimal hand-holding

Strongly Preferred

• Experience collaborating with China-based manufacturing or OEM partners
• Familiarity with at-home health testing formats (DBS, reagent strips, fecal/urine mail-in kits)
• Experience launching a first-to-market product with no established category playbook
• Strong competitive analysis skills in crowded DTC categories

Why Join TotalVet

• Ownership from day one — you’ll manage real partner relationships and ship real products
• A portfolio spanning health testing across DNA, allergy, microbiome, parvovirus, and other novel testing pet-health screening innovations
• A lean, collaborative team that values your input and moves quickly
• Flexibility of a part-time schedule with meaningful, resume-worthy work
• Room to grow with the brand as the portfolio scales