Director of Growth Marketing - Hybrid- Free Healthcare Benefit for Entire Family!

At Redirect Health, we’re on a mission to make healthcare accessible and affordable for everyone. We are currently accepting applications for a Director of Growth Marketing.

Are you a data-driven marketer who loves turning analytics into action? Join our growing marketing team as a Director of Growth Marketing and play a pivotal role in scaling paid acquisition, optimizing funnels, and driving measurable growth across multiple audiences. Your expertise will shape strategy, performance, and cross-functional collaboration—fueling our mission to make high-quality healthcare accessible to all.

This role is based in Phoenix, AZ, with hybrid flexibility for the right candidate.

Why Join Us?

We’re redefining healthcare by removing the financial burden for our team members and their families. Here's what FREE healthcare means for you:

• No premiums
• No co-pays
• No deductibles
• No out-of-pocket maximums

That’s right—your entire family gets access to comprehensive, free healthcare. It’s our way of ensuring you can focus on what matters most—your health and well-being.

What You’ll Do as a Director of Growth Marketing

As part of the Redirect Health team, you’ll drive marketing performance, efficiency, and innovation by:

• Owning paid acquisition strategy across Meta, Google, and emerging platforms (~$100K/month budget).
• Leading full-funnel growth initiatives across traffic, conversion, nurture, and sales enablement.
• Building and managing dashboards that track CAC, LTV, ROAS, and funnel performance.
• Overseeing a small, agile performance team (copywriter, media buyers, marketing ops).
• Partnering with Product, Sales, and Customer Success to ensure consistent messaging and attribution integrity.
• Establishing a data-driven testing cadence to scale winning campaigns efficiently.
• Developing insights that inform spend allocation, audience segmentation, and creative strategy.
• Supporting lifecycle marketing initiatives that drive retention, renewals, and cross-sell opportunities.

What Success Looks Like

• Improved CAC/LTV visibility within 90 days
• Clear, actionable dashboards for leadership
• Increased qualified lead volume and conversion rate
• Reduced dependency on external agency execution
• Demonstrable ROI and performance growth

What We’re Looking For

• 7+ years of experience in performance marketing, growth, or demand generation (B2C or B2B2C preferred).
• Proven success scaling paid acquisition at $100K+/month spend.
• Expertise with Meta and Google Ads, funnel analytics, and marketing automation (HubSpot preferred).
• Deep understanding of attribution, ROAS modeling, and data-driven decision-making.
• Experience leading cross-functional teams and collaborating across departments.
• Strong communication, analytical, and leadership skills.
• Experience in healthcare, insurance, or subscription models is a plus.

What You’ll Earn

• Salary starts at $120k
• FREE Healthcare Benefit for You and Your Family – No payroll deduction.
• Dental & Vision Insurance.
• Paid Sick & Vacation Time.
• Access to a 401K saving plan after 6 months.