About Rippling

Rippling gives businesses one place to run HR, IT, and Finance. It brings together all of the workforce systems that are normally scattered across a company, like payroll, expenses, benefits, and computers. For the first time ever, you can manage and automate every part of the employee lifecycle in a single system.

Take onboarding, for example. With Rippling, you can hire a new employee anywhere in the world and set up their payroll, corporate card, computer, benefits, and even third-party apps like Slack and Microsoft 365—all within 90 seconds.

Based in San Francisco, CA, Rippling has raised $1.4B+ from the world’s top investors—including Kleiner Perkins, Founders Fund, Sequoia, Greenoaks, and Bedrock—and was named one of America's best startup employers by Forbes.

We prioritize candidate safety. Please be aware that all official communication will only be sent from @Rippling.com addresses.

About the role

Rippling is one of the fastest growing startups on the planet ($0 → $13B). And, despite what our scale suggests, we’re just getting started. Between scaling our current business, expanding into new products, and more, we have a multi-billion dollar opportunity in front of us.

That’s where you come in.

As our VP of Growth Marketing, you’ll play a critical role in scaling Rippling to billions of dollars of revenue. You’ll build a growth machine that drives both sales pipeline and self-serve revenue around the world. You’ll run and coach a team of world-class marketers.

We’re looking for a leader who can help us set the industry standard for B2B growth marketing at massive scale. If you’re an innovative growth expert who thrives on pushing the limits of the possible, we’d love to chat!

This role is based in our San Francisco or New York office.

What you will do

• Build a growth machine that hits ambitious pipeline targets. You’ll partner closely with sales to ensure the pipeline you drive translates into revenue.
• Deploy a $XXM budget. You’ll deploy millions of dollars across online and offline channels, maximizing the ROI of our marketing mix. You’ll relentlessly experiment to find the winning mix of creative, message, and audience across channels.
• Maximize the conversion rate of Rippling’s website. You’ll use A/B testing, personalization, and more to maximize conversion rates across our web funnels.
• Push the limits of the possible in outbound automation. You’ll work with marketers, engineers, and more to find new ways to drive conversion in our outbound sales efforts.
• Scale our cross sell engine. Rippling has dozens of products to cross-sell. You’ll help us present the right products, to the right customers, at the right time.
• Go from 0>1 on PLG and self-serve. You’ll work closely with our product team to build out self-serve funnels for Rippling’s products.
• Build and mentor a world-class team. You’ll inherit, build, and mentor a team of marketers that sets the standard for B2B growth marketing.
• Innovate and push the envelope, moving beyond typical B2B marketing playbooks to unlock scale and ROI. You’ll obsess over finding novel ways to use AI and other tools to drive growth.

What you will need

• 8+ years of growth experience, including experience in performance marketing and funnel optimization at scale for a high-velocity acquisition motion. B2B growth experience is preferred but not required.
• You are at home working with engineers and weaving the latest technologies into your growth playbook. You have demonstrated you can think out of the box, and find new unlocks that others would miss.
• Proven track record of hitting ambitious growth targets. You love to take on big targets, and see it as a challenge to get there.
• Strong ownership mentality; you take maximum accountability for performance and can clearly communicate performance drivers to cross-functional teams and execs.
• You’re both an analytical wiz, and also aren’t afraid to go deep into qualitative data to build your intuition.
• Demonstrated ability to hire, manage, and retain top talent.
• Self-starter with a bias towards action who is able to manage multiple, competing priorities in a fast-paced environment.
• You know how to guide a team to success, but also aren’t afraid to roll up your sleeves.

Additional Information

Rippling is an equal opportunity employer. We are committed to building a diverse and inclusive workforce and do not discriminate based on race, religion, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, sex, gender, gender identity, gender expression, age, sexual orientation, veteran or military status, or any other legally protected characteristics, Rippling is committed to providing reasonable accommodations for candidates with disabilities who need assistance during the hiring process. To request a reasonable accommodation, please email accomodations@rippling.com

Rippling highly values having employees working in-office to foster a collaborative work environment and company culture. For office-based employees (employees who live within a defined radius of a Rippling office), Rippling considers working in the office, at least three days a week under current policy, to be an essential function of the employee's role.

This role will receive a competitive salary + benefits + equity. The salary for US-based employees will be aligned with one of the ranges below based on location; see which tier applies to your location here.

A variety of factors are considered when determining someone’s compensation–including a candidate’s professional background, experience, and location. Final offer amounts may vary from the amounts listed below.