Senior Director of FP&A

About the Role:

Scentbird is growing fast, and we’re looking for a Senior Director of FP&A to report to our President/CFO and shape the next era of our financial strategy. This role will evolve our lean, high performing FP&A function, which was brought fully in-house in 2023, into a strategic engine that drives insight, scale, and profitability across all brands.

You’ll own end-to-end financial planning, modeling, and forecasting, while serving as a trusted business partner to leadership and department heads. This is a hands-on role for someone who loves connecting numbers to strategy and turning data into direction and financial rigor into business growth.

The ideal candidate blends strategic vision with operational depth, thrives in subscription and e-commerce environments, and brings strong experience in manufacturing, fulfillment, and supply chain. M&A and investor relations experience are strong pluses.

While Scentbird is remote first, this role requires regular visits to our Somerset, NJ manufacturing facility, so candidates must live within driving distance.

What You’ll Be Responsible For:

1. Strategic Financial Leadership

• Lead all aspects of financial planning, budgeting, forecasting, and performance tracking across Scentbird and its subsidiaries.
• Develop a unified financial modeling framework that connects top line subscriber growth to bottom line factory and cash flow realities.
• Partner with the CFO and President to deliver forward looking insights that drive profitability, cash management, and capital allocation.
• Build the FP&A organization into a proactive internal consulting team that supports strategic initiatives and operational decision making.

2. Operational & Manufacturing Financial Modeling

• Develop bottom-up cost modeling for manufacturing, fulfillment, labor, utilities, freight, and overhead.
• Translate factory production and labor data into dynamic unit economics models that show the true cost per SKU, per channel, and per program.
• Partner closely with Technical Operations, Supply Chain, and Distribution to model production capacity, manpower requirements, and COGS at scale.
• Create allocation models that distribute shared manufacturing and logistics costs across subsidiaries (e.g., Scentbird vs. Drift) for clear P&L ownership.

3. Product & Program Profitability Modeling

• Build financial models for new product launches and subscription programs and forecasting cash flow needs, payback timelines, and EBITDA impact.
• Evaluate promotions, discount strategies, and marketing campaigns with real time financial impact by channel, region, and business line.
• Develop tools for Marketing, Sales, and Product teams to self-serve financial scenarios for campaign and pricing decisions.

4. Cash Flow & Working Capital Management

• Design integrated cash flow models linking sales, inventory purchasing, and fulfillment timing to predict liquidity and capital needs.
• Forecast inventory requirements and turns, working closely with Operations and Supply Chain Planning.
• Identify cost reduction and efficiency opportunities through analysis of spend, production cycles, and freight utilization.

5. Systems, Tools & Automation

• Implement automated, dynamic forecasting systems that integrate ERP (NetSuite), BI tools (Power BI, Tableau, etc.), and AI assisted modeling.
• Enable C suite level scenario planning and allow executives to adjust key assumptions (e.g., CAC, churn, production cost, discount rates) and view instant financial impacts.
• Leverage AI/ML tools to enhance forecast accuracy, automate data refresh, and detect anomalies or risks.
• Maintain best-in-class data integrity and ensure all models are auditable, scalable, and updatable in real time.

6. Cross-Functional Leadership & Team Development

• Build and mentor a high-performing FP&A team skilled in both financial modeling and operational analysis.
• Collaborate across Marketing, Operations, Supply Chain, and Accounting to ensure consistent financial interpretation and decision support.
• Support investor relations, board presentations, and M&A evaluations as needed.

What We’ll Love About You:

• Natural problem-solver: Comfortable with data and ambiguity; able to both delve into the details and operational tactics and engage significantly on the big picture or overall strategy
• Proactive and passionate about results and data integrity: Independently capable of seeking information, solving conceptual problems, corralling resources and delivering results in complex situations
• Initiative and ownership: Ability to act with limited oversight on a day-to-day basis, balancing multiple priorities
• Adaptable to change: excited by working in a constantly evolving team
• Effective communications: stellar communication skills with the ability to distill complex thoughts and strategies into simple, impactful recommendations
• Great storytelling and communication abilities
• Executive presence: Experience working closely with senior leaders to tackle challenging business problems; Ability to credibly and compellingly present and debate recommendations with senior leadership

What You’ll Need to Have:

• You have 10+ years of professional experience in FP&A, with a strong background in Subscription and E-Commerce businesses selling physical goods
• You have experience with M&A, either on the buy or sell side
• Netsuite experience is a plus! and Excel Master and subscription business acumen
• You have a high proficiency in financial analysis methods and concepts and strong ability to prepare forecasts and perform variance and other analyses
• Solid understanding of Cohort analysis, LTV, Churn
• You have strong financial modeling and presentation deck development skills
• You have excellent communication and relationship-building skills
• You are leadership minded, highly adaptable, and able to thrive in ambiguous or uncertain environments
• You are able to think creatively on a macro and micro level
• You are humble, highly driven and detail-oriented
• Knowledge of accounting software systems is a plus
• MBA, BA / BS degree; major in finance, economics, accounting or mathematics preferred

What You’ll Love About Us:

• Competitive base compensation
• Bonus program
• Remote first*
• Paid Time Off
• Wellness Days
• Volunteer Time Off
• 401k with Company Match
• Medical, Dental, and Vision Benefits
• Flexible Spending Accounts, as well as Dependent Care Flexible Spending Accounts
• Complimentary Scentbird Membership
• A fun, creative, and energetic work environment

* We are hiring in the following states: New Jersey, New York, Pennsylvania

About Scentbird

Scentbird inspires fragrance lovers to go beyond the ordinary and sample scents that evoke passion, confidence, and the unknown. Our mission is to revolutionize the way we perfume by bringing the ultimate fragrance playground right to your fingertips and offering a digital subscription service that lets members choose from over 500+ designer perfumes each month.

About the Brands:

• Scentbird: The easiest way for fragrance lovers to discover, try, and buy their favorite scented products without a commitment
• Deck of Scarlet: Deck of Scarlet is on a mission to break the clean category, redefining what clean fragrances should smell like. Composed entirely of vegan, cruelty-free ingredients, our fragrances bridge the gap between the clean and luxury categories, using the highest eau de parfum concentrations housed in sculptural, eye-catching bottles. You shouldn’t have to choose between being luxe and refined, or clean and vegan—now, you don’t have to.
• Confessions Of A Rebel: We were born in 2018, holding fast to the idea that the fragrance industry was in dire need of a change. When we looked around, all we saw was a sea of sameness: outdated archetypes of femininity and masculinity paired with unrelatable images of luxury that we had no say in. In truth, we are complex in ways that cannot be contained in the traditional heteronormative stereotypes, existing beyond the binary with raw, unfiltered voices that deserve to be heard.
• Goodhabit: Enriched with a blend of essential oils, Goodhabit’s clean, vegan, cruelty-free fragrances act as bottled intentions you set free with each mist. Our scents are designed to help you align with the good habits you’re building, while working to enhance and boost your mood. Inhale, exhale, and let the good energy flow through you.
• Sanctuary: Created for those who care about the fate of our planets, Sanctuary offers fragrance for a better future. Our clean, community-driven fragrances are inspired by endangered species and their habitats, each aimed at raising money and awareness for the preservation of their namesake.
• Drift: Drift began as an alternative to all of the tacky air care products on the market. Our products are designed to blend in, with amazing scents that stand out. We take pride in our fragrances, keeping them free from the traditional chemicals used in the fragrance industry. We are always phthalate and paraben free. We never skimp on quality of our scents or the products that deliver them. Our design ethos is simple but effective. We love our community, those who won’t settle for ordinary, and we want to deliver a best in class experience.

Scentbird is committed to bringing individuals from different backgrounds and perspectives into the Nest. We strive to uphold an inclusive environment where individuals of all different backgrounds, ages, colors, ethnicities, gender, or gender identities, genetics, physical or mental abilities, protected veteran status, race, religious or sexual orientation, thrive. We respect the laws enforced by the EEOC and are dedicated internally to going above and beyond in fostering diversity. Come as you are - we’re excited to meet you.