What We're All About

At Franchise Sidekick, we help people live life on their terms through business ownership—and we’ve helped place over 10,000 franchises along the way. We’re a franchise advisory company on a mission to make the franchise buying process easier, smarter, and less risky. We do this by combining decades of experience, smart technology, and a people-first approach to guide aspiring entrepreneurs toward franchise opportunities that truly fit their goals, lifestyle, and investment level.

We’re a growth-phase company driven by purpose, grounded in values, and fueled by the idea that work should feel both meaningful and collaborative. Our team is built on trust, transparency, and genuine support—where people show up with passion, share ideas openly, and celebrate wins together. Every Sidekick plays a role in helping clients discover the freedom and fulfillment that can come from owning a business. And we have a lot of fun while we do it.

Role Overview

Job Title: Social & Community Manager

Job Type: Full-Time W2 Employee

Reports To: Vice President of Marketing

Department Head: Chief Growth Officer

Location: Hybrid Work at Omaha Headquarters

Compensation: $70,000 to $80,000 Base Salary + Incentive Bonus (estimated at up to $12,600 to $14,400 depending on base salary and performance)

Your Impact on Team Sidekick

As the Social & Community Manager, you’ll be the digital voice and vibe of Sidekick. You’ll bring our brand to life across social platforms, build community through smart content and authentic engagement, and manage relationships that expand our reach and reputation. This role is at the intersection of content, connection, and culture—and your work will directly impact how people discover, trust, and engage with Sidekick.

From launching campaigns to managing influencer partnerships and everything in between, you’ll drive momentum around our brand and mission. If you’re creative, organized, people-savvy, and love turning strategy into engagement, this is your chance to make a big splash. In this role, you will work on:

Social Channel Strategy & Management (30%)

• Lead day-to-day management of all active social media platforms
• Build and execute a platform-specific strategy that drives engagement, reach, and brand awareness

Content Creation & Copywriting (25%)

• Write clear, on-brand copy and collaborate on visual assets that align with marketing campaigns
• Build and maintain a content calendar optimized for platform and audience performance

Community Engagement & Listening (20%)

• Engage with followers across all platforms by responding to messages, comments, and DMs in a timely and authentic way
• Monitor social trends, competitor activity, and cultural moments that Sidekick can authentically engage in

Relationship & Community Management (15%)

• Manage affiliate and influencer relationships, including recruitment, communication, and campaign coordination
• Oversee referral software and processes to track client referrals and brand partnerships

Reputation Management & Optimization (10%)

• Monitor online reviews and brand mentions across platforms
• Collaborate with internal teams to respond and improve perception where needed

A Day in the Life

No two days at Sidekick look exactly the same—and that’s the fun of it. One day, you might be drafting social copy for a big announcement and scheduling content across channels. The next, you’re deep in conversation with a new affiliate partner or working with our marketing and events team to support a major campaign. You’ll monitor engagement, respond to comments and DMs, and keep a pulse on the conversations happening around the brand.

You’ll also get the best of both worlds—collaboration and flexibility. We work hard, move fast, and care deeply about each other and the people we serve. Whether you’re in the office or working from home, you’ll be part of a team that’s energized by shared goals and driven by purpose.

What's In It For You?

• Paid Time Off- Every Sidekick starts with 16 days of PTO, two floating holidays, and a paid volunteer day annually. We also offer nine paid company holidays each year as well. Team Members earn additional PTO for each year of employment.
• Franchise Ownership Program- After your first year with Sidekick, we offer a Franchise Purchase Discount which allows you to own your own Franchise Business at a $30,000 to $50,000 savings. Some restrictions and minimum qualifications apply to the discount. 
• Client Referral Commission- We encourage every member of Team Sidekick to utilize their network to find qualified candidates for franchise ownership. We pay $3,000 for every qualified lead you submit that ends up purchasing a franchise. 
• Sidekick Benefits- Sidekick offers the following benefits:
• • Full Medical Benefits with up to $875 monthly Employer Contribution depending on plan level
  • Employer Paid Dental, Vision, and Life Insurance ($0 cost to employees with options for family coverage)
  • Optional Health Savings Account, Supplemental Insurance, and Norton LifeLock Identity Protection
  • 401k with 3% Employer Contribution (no match required)
  • Home Office Stipend For Remote Workers

This Role Might Be a Good Fit For You If:

• Have 3–5 years of experience managing social media strategy, content creation, and community engagement for a brand or organization.
• Bring prior experience working with influencers, affiliates, or brand ambassadors and understand how to build successful relationships and campaigns.
• Have formal education  in Marketing, Communications, Journalism, or a related field—or equivalent experience that shows your strength in this space.
• Know how to write copy that’s clear, clever, and on-brand, and you enjoy using content to spark engagement and tell a compelling story.
• Are highly organized and capable of managing a content calendar, juggling multiple platforms, and staying on top of trends.
• Are experienced with tools like Sprout Social, Canva or Adobe Creative Suite, and have a general comfort level with content scheduling platforms and performance analytics.
• Understand the importance of brand voice, tone, and consistency—and know how to adapt messaging across different channels and audiences.
• Thrive in a collaborative environment, communicate well, and enjoy working with teammates across departments to bring big ideas to life.
• Have a basic understanding of how paid media, SEO, and digital campaigns tie into broader marketing efforts (you don’t need to run them, just know how the puzzle fits together).
• Bring energy, curiosity, and a proactive mindset to your work—you’re not afraid to pitch new ideas, test, learn, and iterate.
• Are excited about helping more people discover the life-changing power of business ownership through franchise opportunities.
• Enjoy being part of a purpose-driven company where your work directly contributes to our brand, mission, and growth.

Working Conditions:

• Franchise Sidekick utilizes a hybrid work structure with in-office and blended work 
• Some travel is required (less than 15% annually)
• Minimal physical requirements

Our Process & Next Steps:

At Franchise Sidekick, we’re committed to building a team that reflects our values and supports our mission. We take our hiring process seriously—not just because we want to find the most qualified candidates, but because we care about creating the right fit for both you and our team. After you apply, our team will review your materials and reach out if your background and experience align with the role. From there, our process typically includes a first-round interview to learn more about your goals and how they align with the position, followed by a second-round conversation with additional team members. In some cases, we may ask you to complete a short task or exercise related to the role. Final candidates will be notified of our decision, and if we extend an offer, we’ll walk through the details and next steps together.

Franchise Sidekick is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate on the basis of race, color, religion, national origin, gender identity or expression, sexual orientation, age, disability, veteran status, or any other protected status under applicable laws. If you require accommodations during the hiring process, please don’t hesitate to let us know—we’re happy to support you.