About Superdigital
Superdigital is a proudly untraditional creative agency focusing on content, social, digital, and influencer and not so much on making job descriptions. We work with brands, athletes, and the Mayor of Flavortown. We’re known for our work but loved for our passion. Sometimes, we make non-agency things like movies and podcasts too!
Superdigital is looking for an Associate Strategy Director who can join our team to support strategic initiatives across clients. You’ll love our team if you are an independent thinker, and a proactive self-starter with curiosity and imagination to help drive the business forward for both our agency and clients.
ABOUT THE ROLE:
- Lead Insight Development: Drive relevance and differentiation by uncovering fresh cultural, audience, and behavioral insights.
- Strategic Frameworks & Tools: Apply a broad strategic toolkit — from audience segmentation to competitive research and social listening — to answer business and marketing challenges with clarity.
- Research Synthesis and Storytelling: Transform complex data into clear narratives and actionable insights using strong storytelling and structured frameworks.
- Cultural Fluency: Maintain a constant pulse on trends, emerging behaviors, and cultural moments, surfacing brand-right opportunities to engage audiences in real time.
- Consumer Understanding: Translate mindsets, motivations, and media behaviors into strategies that connect brand objectives with real human needs.
- Analytics Partnership: Collaborate with analysts to interpret performance metrics and platform data, identifying insights that drive creative and strategic optimization.
- Creative Briefing: Write smart, inspiring briefs and manage the full briefing process with creative teams, ensuring ideas ladder back to strategic intent.
- Innovation & Growth: Proactively pitch new ideas, experiments, and frameworks that unlock growth for clients and elevate the agency’s thought leadership.
- Client Leadership: Build trusted relationships with senior clients, translating complex ideas into simple, actionable strategies.
- Cross-Agency Collaboration: Contribute to agency-wide thought leadership initiatives and mentor junior strategists.
- Adaptability: Thrive in the fast-changing technology and AI landscape, balancing short-term campaign needs with long-term brand strategy.
ABOUT YOU:
- 7+ years of relevant experience
- Proven experience independently leading brand and marketing strategy for complex enterprise clients.
- A confident communicator who can present strategy and engage in thoughtful discussion with senior executive stakeholders.
- Equally comfortable with bigger picture and smaller details, consistently driving the team towards the larger vision.
- Thrives in ambiguity and approaches complex challenges with optimism: feels comfortable putting frameworks around vague client requests and building clarity amid complexity.
- Highly collaborative, working seamlessly with analytics, creative, and account partners to drive integrated strategy.
- Deep understanding of social platforms, with the ability to connect channel strategy to overarching brand goals.
- You have experience with consumer research and social listening tools (GWI, Sprinklr, and Tubular experience is a plus).
- Familiarity with the consumer technology sector is preferred but not required.