Swoop is a leading provider of AI-driven, precision healthcare omnichannel solutions dedicated to protecting consumer privacy and improving patient outcomes. By prioritizing privacy and compliance, Swoop delivers industry-leading audience segments, 100% MLR-approved conversational AI agents, and now a leading opted-in patient social network in the U.S. through its acquisition of MyHealthTeam. Swoop’s solutions drive meaningful patient and provider engagement, optimal conversion, and measurable increases in Rx lift across the patients’ health journey.

Swoop is searching for a creative and data-driven Communications Manager to join our marketing team. This role will support our content marketing efforts on social media, with a primary focus on LinkedIn.  

The ideal candidate is an expert in community management, who is eager to expand their strong written and verbal communication skills into public relations. The position will report to the Director of Content Marketing, and is designed for candidates with experience in AdTech and HealthTech marketing. 

Duties Responsibilities:

• Work in close collaboration with Director Content Marketing to craft Swoop’s comprehensive social media strategy and calendar
• Create relevant social posts, short-form video, and content to help Swoop build authority as the omnichannel marketing partner of choice for pharmaceutical brands
• Create engaging, industry-relevant content that aligns with Swoop’s brand voice and fosters meaningful interactions with our audience
• Monitor Swoop's LinkedIn engagement and messages
• Lead awards roadmap and entry writing 
• Assist CMO and Director Content Marketing in drafting and distributing press releases
• Develop and maintain relationships with industry journalists and media outlets
• Monitor industry news, competitors, and partners social media for opportunities for Swoop to contribute expert commentary on relevant topics
• Compile actionable insights on PR, social media, and awards to create data-driven strategies
• Prepare regular reports on key metrics in social media, PR, and awards for leadership and internal communications
• Collaborate cross functionally with internal teams 
• Support growth marketing with paid campaign asset development and reporting as needed 

Skills and Qualifications

• Bachelor’s degree in Marketing, Communications, Social Media, or related field
• 3 - 5 years of experience in social media management, preferably in B2B, healthcare, advertising or AdTech industries
• Strong written and verbal communication skills
• Proven expertise in LinkedIn strategy development and community management
• Experience reporting social media analytics to internal stakeholders
• Basic graphic design and video editing skills 
• Experience utilizing Canva brand-compliant templates for content creation
• Ability to adapt writing style to various audiences
• Excellent time management, organizational, and project management skills
• Attention to detail and commitment to high-quality deliverables
• Strong analytical and data interpretation skills
• Creative thinking and problem solving 
• Proficiency in Google Workspace, Asana, Microsoft Office, Canva, and Adobe Creative Suite