About The Turn Company

The Turn Company (or "TurnCo") is a specialized project management firm catering to the multifamily and hospitality sectors, offering a carefully curated suite of services encompassing physical asset preservation, capital improvements, large-scale installations, and seasonal, recurring resident turnover.

We place a strong emphasis on embracing technology, optimizing our processes and communication, and staying within budgetary and time constraints. 

Simply put, we free up our clients and their teams, to focus on core property management responsibilities and revenue-generating opportunities.

The Turn Company is seeking a dynamic and strategic Director of Business Development to lead and grow our business development efforts. This individual will be responsible for developing and executing comprehensive strategies to drive business growth, manage client relationships, oversee the company's CRM system, guide the brand and marketing strategies, and collaborate with company leadership and project management team to achieve the business’ goals and objectives. The ideal candidate will have a proven track record in business development, CRM management, sales strategy, and team collaboration, with the ability to build and manage a high-performing team.

Key Responsibilities:

1. Business Development Strategy:

   • Develop and execute a comprehensive business development strategy aligned with the company's growth objectives.

   • Identify and prioritize new business opportunities and markets, focusing on expanding The Turn Company's market presence and client base.

2. CRM Oversight & Client Relations:

   • Lead the design, and setup of the company's CRM system.

   • Manage and optimize the CRM to track and nurture leads, manage client relationships, and improve sales efficiency.

   • Ensure the CRM system supports the creation of pipeline steps, nurturing, and opportunity advancement processes, proposal workflow and collaboration with company leadership on contract automation and other facets of the new business lifecycle. .

   • Develops means and methods for gauging client satisfaction and leverage the results and data to improve the client experience, as a function of the business development and project lifecycle. 

3. Sales Process & Pipeline Management:

   • Create and implement a structured pipeline process to capture and nurture leads, advance opportunities, and maximize closing percentages.

   • Develop a top-of-funnel lead capture process and establish a consistent marketing cadence.

   • Collaborate with the marketing team to create and/or improve marketing collateral, case studies, and sales decks.

   • Establish and maintain a consistent and templated contracting process to streamline sales operations.

4. Sales Strategy & Territory Management:

   • Manage direct territory sales from prospecting through closing, ensuring all leads are moved through the sales funnel with maximum efficiency.

   • Collaborate with cross-functional teams to align sales strategies with company goals and optimize the sales cycle.

   • Monitor and analyze sales metrics to identify trends, improve performance, and inform future strategies.

5. Brand & Marketing Strategy Oversight:

   • Oversee the company's brand and marketing strategy for existing and new markets, as well as for new service or product offerings.

   • Ensure the company's brand and marketing tools are up-to-date and effectively communicate the company's value proposition.

   • Manage the efficacy of marketing channels and spend, optimizing for the best return on investment.

   • Collaborate with the marketing team to continuously improve and adapt marketing strategies to changing market conditions and customer needs.

6. Guidance & Training:

   • Collaborate with the project management team to support their sales and business development efforts.

   • Provide guidance and training to the project management team to enhance their capabilities in client interactions, opportunity management, and closing deals.

   • Work closely with the project management team to align their efforts with the overall business development strategy and ensure consistency in client messaging and approach.

7. Collaboration & Leadership:

   • Work closely with the marketing, product, and customer success teams to align business development efforts with broader company initiatives.

   • Lead and mentor the business development team, fostering a culture of continuous improvement and success.

   • Represent The Turn Company at industry events, conferences, and meetings to build relationships and promote the company.

• Bachelor’s degree in Business, Marketing, or a related field; MBA preferred.

• 7+ years of experience in business development, sales, or a related role, with a strong track record of driving growth.

• Experience with CRM selection, design, setup, and management.

• Proven ability to create and implement sales processes, including lead capture, nurturing, and opportunity advancement.

• Strong understanding of brand management, marketing strategy, and the evaluation of marketing channels and spend.

• Experience in guiding and training teams, with a focus on enhancing sales and business development skills.

• Strong understanding of sales metrics and analytics, with the ability to use data to drive decision-making.

• Excellent communication, negotiation, and presentation skills.

• Leadership experience with the ability to inspire and lead a team.

• Ability to work in a fast-paced, dynamic environment and manage multiple priorities.