About Vermeer Southeast

Vermeer Southeast Sales & Service, Inc, founded in 1967 is a heavy equipment sales and services dealer with locations in Florida, Georgia, and Alabama. In 2018 VSE became a 100% employee-owned company.

“From the beginning, we wanted the culture of Vermeer Southeast to be based on the biblical principles of honesty and integrity. We wanted to be fair about everything, treat our employees well, and treat our customers well.”

Merle Den Besten and Mel Bokhoven
Vermeer Southeast Co-founders

About the role

The Inside Equipment Sales Representative is responsible for driving sales through effective planning and execution of key marketing and sales strategies. This includes prospecting, qualifying leads, conducting customer interviews, delivering compelling presentations, negotiating pricing, and coordinating the delivery or pickup of both new and used equipment. This role requires providing outstanding customer service throughout the entire sales process-before, during, and after the sale- and maintaining daily interaction with customers both in person and over the phone.

What you'll do

Marketing and Sales:

• Markets new and used equipment, products, and services by being proficient in approach, interviewing, demonstrating, negotiating, and closing skills.
• Strives to maintain best possible profit margin per transaction.
• Calls on potential and existing customers for the purpose of increasing and maintaining customer base.
• Follows up on leads and phone calls promptly.
• Expected to hit annual sales projections for the inside sales position.
• Ability to listen intently to others.

Customer Satisfaction:

• Interacts with contacts in a caring, professional, courteous, and timely manner.
• Provides needed solutions to enhance customer equipment operations and address customer concerns and problems.
• Arranges product demonstrations on request (at store location only) to qualified customers. May assist in training personnel on equipment use.
• Responds promptly to resolve customer issues and needs, involving all departments at Vermeer Southeast necessary.

Administration:

• Responsible for entering call data into CRM.
• Responsible for maintaining customer follow up schedule in CRM Calendar.
• Provide accurate and professional price quotes to customers in a timely manner.
• Ability to evaluate customers equipment and give accurate trade allowances with assistance of sales manager.
• Maintain accurate information (i.e., quotes given, notes, equipment purchased, sales reports, etc.) of customers account utilizing existing database.
• Competence in accurately completing Warranty Cards, Delivery Agreements, Rental Agreements, Financial Documents, and any other related documentation and provide them in required time frame.
• Required to follow up with unpaid equipment invoices.
• Required to follow proper procedure (Prep Orders) for preparing equipment for sale, rental, or demonstration and give adequate notice to service department for equipment inspection.

Product Knowledge:

• In-depth knowledge of Vermeer and competitive equipment
• Communicates key features and benefits of Vermeer equipment and how they apply to the customers individual needs.
• Competence of how to operate Vermeer equipment.
• Clarity in the proper application and limitations of entire product line
• Retain key specifications of entire product line.
• Understands and communicates the required daily maintenance of Vermeer products upon customer pick-up.

Role Management:

• Prepare a strategic daily written action plan to follow.
• Actively seeks out new business by consistently calling on prospective accounts (Current & New Accounts).
• Strategy details provided by Sales Manager.
• Assist all walk-in customers on equipment needs / questions.
• Equipment Inventory management.
• Assist outside sales team with signing of docs or meeting customers at the office
• Handle rent to rent deals and assist with pick up and drop off on all rentals
• Manage Equipment inventory and complete all store audits for the location in which rep resides in
• Manage all equipment books and keys to make sure up to date and organized
• Assist with parts a service at store when needed to ensure customers are greeted and handled in a timely manner.

Qualifications

Education and Experience:

• Graduation from high school or GED equivalent. College degree a plus.
• Previous Industry experience desired. Must have a minimum of two years sales experience. Forklift certification a plus.
• Bilingual speaking skills necessary (Spanish/American)

Necessary Knowledge, Skills, and Abilities:

• Basic Competence in Microsoft Word and Excel
• Ability to understand, read and follow verbal and written instructions.
• Must be able to multi-task and be detailed orientated with demonstrated follow through and organizational skills. Demonstrated interpersonal skills.
• Demonstrated customer service skills.
• Basic typing and computer skills.
• Must have (or be willing to attain) a valid CDL Class A License. Knowledge of industry practices.
• Working knowledge of the hazards and safety precautions common to equipment.

Benefits offered

• Employee Stock Ownership Plan (ESOP) - Certified Employee-Owned
• Health insurance
• Dental and Vision plan
• Flexible Spending Accounts (FSA)
• Company Paid Telehealth Program - MediOrbis
• 401K Retirement Plan
• Paid Holidays & Vacation
• Others

We are a Drug Free Workplace and an Equal Opportunity Employer