Who We Are

Wine Enthusiast Companies is a Certified B Corporation and the ultimate source of innovation and information around wine. Founded in 1979 by Adam and Sybil Strum, the family-owned company is composed of Wine Enthusiast Commerce and Wine Enthusiast Media. Wine Enthusiast Shop provides premium wine-lifestyle products, reaching millions of consumers globally via direct mail, an e-commerce site, and a business-to-business division. Wine Enthusiast magazine is an award-winning print publication and online resource that showcases wine news, food trends, and more than 25,000 ratings and reviews annually. Wine Enthusiast events include the annual premier Wine Star Awards gala. In 2024, the company launched a travel division, which includes the Tasting Room Directory and Cork+Compass Travel. Together, Wine Enthusiast Companies is the indisputable hub for everything wine. We bring wine to life.

Your Role in Our Journey

The Digital Advertising Producer will be a key member of our advertising team, overseeing client campaigns in the post-sale phase. This role will require a detail-oriented, highly organized individual who can efficiently manage multiple projects, collaborate with cross-functional teams, and ensure that advertising campaigns are executed flawlessly. The ideal candidate will have strong technical expertise in digital advertising platforms, project management skills, and an eye for quality content. 

What You'll Be Uncorking

Key Responsibilities:

● Ad Campaign Management:

○ Upload and manage digital ad campaigns in Google Ad Manager, ensuring all campaigns run smoothly and meet client specifications. 

○ Monitor, analyze, and optimize campaigns to achieve the best performance outcomes. 

○ Troubleshoot issues related to ad creatives, reporting, and campaign delivery. 

○ Pull performance reports in Google Analytics 

● Sponsored Content Creation:

○ Collaborate with editorial/freelancers to create sponsored articles and other forms of native advertising in WordPress. 

○ Work with designers and writers to ensure content aligns with client goals and WE guidelines. 

● Project Coordination:

○ Partner with internal teams (client services, sales, editorial, creative, etc.) to ensure that all campaign deadlines are met. 

● Client Communication:

○ Communicate effectively with internal teams to ensure satisfaction and campaign success. 

● Reporting & Analysis:

○ Generate and deliver end of campaign performance reports to clients, making sure to highlight key metrics, successes, and areas for improvement. 

○ Provide actionable insights and recommendations based on performance data. 

● Quality Control:

○ Ensure all content, ads, and campaigns meet Wine Enthusiast's brand standards. 

○ Perform final checks on all deliverables, ensuring high-quality execution across platforms. 

The Perfect Blend (What You Bring to the Table)

Qualifications:

Experience & Knowledge: 

● At least 2-3 years of experience in digital advertising or campaign management, ideally with familiarity in Google Analytics, Google Ad Manager, WordPress, Monday.com. 

● Experience in creating or overseeing sponsored content and native advertising. 

● Strong understanding of digital ad platforms. 

Project Management: 

● Exceptional time management and organizational skills with the ability to manage multiple tasks and priorities. 

● Strong attention to detail, ensuring accuracy and quality control across all campaigns. 

● Ability to manage tight deadlines and adapt to changing priorities in a fast-paced environment. 

Communication Skills: 

● Excellent verbal and written communication skills, capable of liaising with clients and internal teams effectively. 

Additional Qualities: 

● Self-starter with the ability to work independently and as part of a collaborative team. 

● Passion for the wine industry is a plus, with an understanding of the Wine Enthusiast brand values and audience. 

● A proactive approach to problem-solving and innovation. 

This hybrid role has an onsite requirement of 1 time a month at our Valhalla, NY headquarters.

Our Commitment to You

Unlimited PTO, Full Medical, Dental and Vision benefits, 401(K) Match, FSA & Dependent Care FSA, Pet Discount Plans, Employee Discount, Wellhub, optional Wine Tasting Class participation, dynamic and collaborative work culture.

Our Core Values

PASSION

We’re not just a company; we’re a community. Our job is to enhance the lives of others, making the wine industry and all its offerings accessible and enjoyable. Delighting and educating our consumers is at the core of everything we do.

COLLABORATION

We believe in the power of working together, sharing ideas, and leveraging our collective talents to achieve our goals. We mentor those we lead and surround ourselves with people who drive us to do more than our personal best.

INNOVATION

We values those who think outside the box to elevate the company. We celebrate change, appreciating that a nimble culture attracts talent and motivates team members to push the envelope and build our business for the future.

TRANSPARENCY

Communication and integrity are the cornerstones of our relationships with each other and our customers. We speak openly about our achievements and challenges, with the goal of helping each other grow.

EMPATHY

We support our employees with patience and understanding, recognizing that work hours represent a substantial percentage of one’s time. We encourage a diverse mindset that helps us better reflect the evolving wine culture.

JOY

We recognize that our business is not just about numbers, but also about people. As a family business, we honor the importance of our employees’ home lives. We encourage fun, discovery, adventure and health for our teams.

Our Commitment to Inclusion & Equity

At Wine Enthusiast, we are committed to fostering a diverse, equitable, and inclusive workplace. We are an Equal Opportunity Employer (EOE) and do not discriminate against employees or applicants for employment because of race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, or any other protected status. As part of our commitment to fair hiring practices, we have adopted "ban the box" policies to provide individuals with criminal records a fair chance at employment. We consider all applicants on their merits and qualifications, considering their ability to perform the job.

Our family-owned company was born from a passion to bring a fine wine experience to the everyday. We believe wine is best shared with others and brings people together. In 2021, Adam and Sybil's daughters Erika Strum Silberstein and Jacqueline Strum were named co-presidents and continue to lead the mission of bringing wine to life. The second generation works together with the collective team to create new and better ways for everyone to explore and enjoy the exciting world of wine, including low-alcohol wines, non-alcohol wines, spirits, and beyond! We hope you’ll join us with a glass in hand.