Director of Campus Marketing

About Young Americans For Liberty


Founded from the 2008 Ron Paul Presidential Campaign, Young Americans for Liberty (YAL) is the nation’s largest pro-liberty youth movement, building a powerful network of activists to transform states into beacons of freedom.


We utilize a 3 step "Build - Elect - Pass" model is driving real change in America's political system:

  1. Build: We are building the largest nationwide movement of committed youth activists on American college campuses. We have chapters established on over 500 campuses and with over 327,000 students on campus.
  2. Elect: Mobilize our base of committed youth activists to be the grassroots muscle on campaigns of principled liberty legislators through Operation Win at the Door. Since 2018, we've built a coalition of 400 active legislators in our National Liberty Legislator Coalition.
  3. Pass: Use this coalition of principled liberty legislators to pass transformative policy at the state level. This coalition has already passed over 750 liberty bills spanning from Universal School Choice, to Constitutional Carry, to major tax cuts and so much more. You can view the full list of bills passed at YALiberty.org/Liberty-Bills.

Vision


Our vision is to create Liberty Lighthouse States that will Transform Our States into Beacons of Liberty.


To do this, we've set an ambitious goal to raise $150 million over the next five years to make this possible.


We are building a highly skilled Development and Marketing team to achieve this goal – who have already raised $63 million in pursuit of this vision.


We are willing to pay above-market rates for a person with experience, a strong cultural fit, and an unwavering belief in the principles of liberty.

YAL has a confidential detailed plan to achieve our vision of Liberty Lighthouse States as well a detailed plan to raise $150 million by 2030 and how this role will be instrumental to achieving that plan.

Both documents can be shared with serious candidates in the interview process,


Our Values & Culture

YAL's culture is built on 5 foundational values:

  1. Goal Setting: We orient our work towards specific goals that align with achieving our long-term vision.
  2. Trust the Truth: We pursue the truth and are honest in all we do, even when it’s difficult. There should never be a situation where lying is the right answer if we’re truthful from the beginning.
  3. Grassroots Mobilization: We win on principle by generating grassroots pressure on the politicians. Unless you are politically feared, you will not be politically respected. Education alone is not enough.
  4. Principle: We believe in liberty — which provides the freedom to choose and requires taking responsibility for your choices — and individual rights — which must be respected at all times.
  5. Power of the Individual: We recognize everyone has an innate ability to make a difference. Therefore, we are dedicated to aligning your goals and developing your strengths so you can unlock your full potential.

Candidates who will fit in with YAL's culture tend to be principled, entrepreneurial, passionate, and comfortable with ambitious goals and a fast-paced work environment.


Overview of the Position

The Director of Campus Marketing is the strategic and operational leader of YAL’s Campus marketing program. This position sets campus priorities, supervises the full team, and ensures alignment between marketing efforts and the broader mission of the organization. They must be willing to assist in the building of the Campus Marketing Team, and be willing to assist employees on any task that leads to achieving goals.

The Campus Marketing Program assists in this effort by acting as a full funnel program, working with existing campus programs to generate leads, cultivate relationships via mass systems and content, and convert those leads into activists taking action.


Pay & Benefits


We are offering between $70,000-$115,000 for this role, reflecting experience and accomplishments willing to exceed industry standards to acquire top talent.


The specific offer amount will reflect what we believe is value provided based on the qualifications of the applicant, but greener applicants should be encouraged by the fact that there is a high ceiling for long term development in this role.


Young Americans for Liberty offers a highly competitive benefits package that includes, but is not limited to, best-in-class health care, vision, and dental insurance, 401k plan with up to 4% match, “take what you need” PTO and sick leave, and 8 weeks of paid leave for new parents, among other programs.


We take care of our people so they can focus on creating value for our long-term vision.


Qualifications

  • 5+ years of proven marketing or communications experience
  • Belief in liberty and a motivation to achieve YAL’s mission
  • Demonstrated success in leading high-performance teams


Interested in learning more?

Submit your application today to start the conversation and see if we will be a good fit together!


The pay range for this role is:

70,000 - 115,000 USD per year (Headquarters)

70,000 - 115,000 USD per year (Remote)

Campus

Austin, TX

Remote (United States)

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