About Young Americans For Liberty

Founded after the 2008 Ron Paul Presidential Campaign, Young Americans for Liberty (YAL) is the nation’s largest pro-liberty youth movement, building a powerful network of activists to transform states into beacons of freedom.

We drive real change in America by working through our "Build - Elect - Pass" model:

1. Build: We are building the largest nationwide movement of committed youth activists on American college campuses, with pro-liberty students fighting on hundreds of campuses across the country. 
2. Elect: We mobilize our base of committed youth activists to be the grassroots muscle on campaigns of principled liberty legislators through Operation Win at the Door. Since 2018, we've built a coalition of 400 active legislators in our National Liberty Legislator Coalition, and thousands of YAL-recruited students have knocked on over 6 million doors to turn out the vote.
3. Pass: Use this coalition of principled liberty legislators to pass transformative policy at the state level. This coalition has already passed over 1,000 pro-liberty bills spanning from Universal School Choice, to Constitutional Carry, to major tax cuts and so much more. You can view the full list of bills passed at YALiberty.org/Liberty-Bills.

Mission & Vision

Our mission is to identify, educate, train, and mobilize youth activists committed to the ideals of liberty and the Constitution. Our vision is to create Liberty Lighthouse States that will Transform Our States into Beacons of Liberty. YAL also works to achieve this vision by electing liberty legislators and passing liberty legislation. 

Our Values & Culture

YAL's culture is built on 5 foundational values:

1. Goal Setting: We orient our work towards specific goals that align with achieving our long-term vision.
2. Trust the Truth: We pursue the truth and are honest in all we do, even when it’s difficult. There should never be a situation where lying is the right answer if we’re truthful from the beginning.
3. Grassroots Mobilization: We win on principle by generating grassroots pressure on the politicians. Unless you are politically feared, you will not be politically respected. Education alone is not enough.
4. Principle: We believe in liberty — which provides the freedom to choose and requires taking responsibility for your choices — and individual rights — which must be respected at all times.
5. Power of the Individual: We recognize everyone has an innate ability to make a difference. Therefore, we are dedicated to aligning your goals and developing your strengths so you can unlock your full potential.

Candidates who will fit in with YAL's culture tend to be principled, entrepreneurial, passionate, and comfortable with ambitious goals and a fast-paced work environment.

Freedom needs fuel. Direct Response is how we power the fight.

Young Americans for Liberty is building the most effective grassroots liberty movement in the country. That takes more than bold ideas. It takes disciplined execution and consistent growth.

Direct Response fundraising is one of the engines that powers our mission. And we’re hiring a Direct Response Production Manager to help us scale it.

This role exists for one reason: to make sure our Direct Mail fundraising machine runs smoothly, on time, and at a level that allows YAL and liberty to win.

If you’re the kind of person who thrives on operational excellence, knows Direct Mail inside and out, and loves turning a strategy into results, we want to hear from you.

About the role

You will “keep the trains on time” across our direct response program—especially Direct Mail—by owning production workflows, managing donor data systems, coordinating vendors, and making sure mail and outreach go out clean, compliant, and on schedule.

You’ll work closely with our Director of Growth Marketing, who owns strategy and creative production. You’ll take that vision and bring it to life in the real world in front of the right donors, at the right time, without breakdowns.

This position reports directly to YAL’s Vice President of Development.
📍 Location: Remote (minimal travel)

What you'll do

Drive Direct Mail production from strategy to doorstep

• Move Direct Mail from creative concept into production
• Manage multiple vendors, timelines, and pricing
• Keep mail compliant with USPS requirements
• Protect schedules and production deadlines without excuses

Own donor list strategy execution (not “theory”)

• Maintain clean, accurate Direct Mail Blue Books
• Review list performance and choose lists based on results—not vibes
• Strengthen targeting to grow the Direct Mail donor base

Execute omnichannel outreach that strengthens donor engagement

• Coordinate multiple channels of outreach around the Direct Mail calendar
• Build execution plans, run the campaigns, and track results
• Help build a consistent donor experience

Take radical ownership of onboarding + thank you flows

• Keep donor onboarding functional and aligned with best practices
• Ensure thank-you processes are live and operating
• Track key metrics like second-gift retention and improve outcomes over time

What Success Looks Like

• Direct Mail production scales smoothly and stays on schedule
• Vendor management, timelines, and compliance remain under control
• Donor data is clean, organized, and usable for smart targeting decisions
• List performance is tracked and applied to improve results over time
• Onboarding + thank you systems run consistently

Qualifications

• 3+ years of Direct Mail experience and understanding of production realities
• Highly organized with strong project tracking skills
• Able to manage multiple workflows and deadlines
• Strong ability to manage donor data in tools like HubSpot and Google Sheets
• Understanding of the “rules of direct mail,” including USPS format/compliance requirements
• Ability to collaborate with internal stakeholders and manage external vendor relationships with clarity and professionalism
• Think in outcomes, timelines, and execution, not just ideas
• Take ownership and finish what you start

Compensation & Benefits

YAL offers competitive compensation commensurate with experience. 

Benefits include:

• Health coverage (including dental and vision)
• Health Savings Account (HSA) for eligible plans
• Short- and long-term disability insurance
• Life insurance
• 401(k) with up to 4% match
• Generous paid time off
• Professional development opportunities

To Apply

Please submit:

• Cover letter (salary expectations optional)
• Resume