About KREWE

KREWE is an independent, high-fashion eyewear brand rooted in the vibrant culture and boundless creativity of our hometown, New Orleans - and now proudly headquartered in both New Orleans and New York City. Since our launch in 2013, KREWE has grown into a dynamic brand celebrated for its distinctive, handcrafted sun and optical frames that reflect a deep commitment to quality,  individuality, and design.

In 2022, we opened the doors to our NYC headquarters in the heart of the Meatpacking District, building a second home for the brand that brings New Orleans’ culture, creativity, and energy to one of the world’s most iconic design capitals. Our presence now spans brick-and-mortar boutiques, mobile retail concepts, and a thriving e-commerce platform - alongside distribution through premier independents and top national retailers. Celebrated for our unique approach to design, KREWE has cultivated a loyal following among style-conscious consumers and influential tastemakers.

As we continue to expand, we’re looking for passionate, driven, and innovative individuals to join our talented team. At KREWE our work is fast-paced, collaborative, and deeply mission-driven. Our people are high-performing and ambitious - not just about hitting goals, but about building something that’s original, culturally rooted and globally resonant. Every team member at KREWE has the opportunity to own their role and make a lasting impact. If this sounds like the right environment for you we invite you to apply below.

We are currently searching for an Art Director to lead the creative strategy & execution across our brand. This is a highly influential role responsible for translating high-level creative vision into a clear, ownable point of view and leading the creative team to execute against it with excellence. You will partner with the Founder & Creative Director to align on creative direction and strategy—regularly bringing forward ideas, concepts, and references that push the brand forward. From there, you will translate that direction into actionable guidance for the creative team, ensuring all output is elevated, cohesive, and on-brand.

This role sits at the intersection of creative direction and execution—requiring both exceptional taste and the ability to lead, refine, and scale creative output across all channels. 

This role is based in our NYC Headquarters 5 days a week. 

Key Responsibilities:

• Manage & Develop the Creative Team
• • Lead, mentor, and develop a team of designers, photographers, and creatives
  • Elevate team output through strong taste, clear feedback, and the optimization of systems & processes 
  • Create an environment of high standards, accountability, and creative growth
• Drive Creative Direction & Concept Development
• • Partner with the Founder & Creative Director to define and evolve KREWE’s creative direction
  • Regularly develop and pitch campaign concepts, visual ideas, and creative frameworks
  • Translate high-level direction into a clear, differentiated point of view for the brand
  • Make decisive creative calls that simplify and strengthen the work
• Lead & Elevate Creative Execution
• • Oversee all creative output across photography, video, digital, social, print, OOH, and retail design
  • Translate creative direction into clear guidance for graphic designers, spatial / interior designers, photographers, and retouchers
  • Act as the primary filter for all work—refining, editing, and elevating output to meet brand standards
  • Ensure consistency and excellence across all channels and touchpoints
• Own Creative Processes & Workflows
• • Partner with the Project Manager to build and refine creative processes and timelines
  • Develop systems that enable efficient, scalable, and high-quality creative execution
  • Ensure clarity of direction, timelines, and deliverables across all projects
• Execute & Direct Campaigns and Shoots
• • Lead creative direction for campaigns, photoshoots, and brand moments
  • Provide on-set direction and ensure alignment with creative vision
  • Balance hands-on involvement with leadership oversight across projects

Requirements:

• 8-10+ years of experience in art direction or a similar creative leadership role, preferably within fashion, lifestyle, or retail
• A strong portfolio demonstrating exceptional taste, concepting, and execution across channels
• Experience working closely with senior creative leadership or founders
• Proven ability to translate vision into clear direction and scalable output
• Strong leadership skills with experience managing and developing creative teams
• Ability to make decisive creative calls and edit work down to its strongest form
• Highly organized with experience building or improving creative processes
• Deep knowledge of design, photography, video, and cross-channel creative best practices
• Proficiency in Adobe Creative Suite & Figma

Benefits and Perks:

• Competitive wage
• Group health plans: health, vision and dental insurance
• Welfare benefits: life, ad&d, supplemental voluntary coverage 
• FSA Plan & HSA Program 
• 401(K) Investment Options
• Adoption Assistance, EAP, Commuter Benefits
• Paid Parental Leave 
• Quarterly Cultural Spend
• Ongoing Training and Development, an Educational Allowance
• 10 paid holidays and Paid Time Off accrual
• KREWE employee quarterly frame allowance (of course!)

Salary (for New York only): Up to $155,000 annually based on experience and qualifications. 

This reflects the base salary for this position. Compensation may vary based on factors such as skills, experience, certifications, and business needs. In addition to base pay, KREWE offers annual bonuses, a comprehensive benefits package, paid time off, and employee discounts.

Diversity and Inclusion: 

KREWE believes in providing an inclusive workplace where all individuals have the opportunity to succeed. We are proud to provide equal employment opportunities (EEO) to all employees and applicants without discrimination or retaliation because of race, color, religion, sex, national origin, age, disability, genetics, sexual orientation, gender identity, gender expression, veteran status, pregnancy or any other protected characteristic as established by applicable local, state, or federal law.